CreatorIQ is an influencer marketing platform to find creators, manage campaigns, and track metrics. Sounds great, but it's not right for everyone. The problem is:

• The cost is prohibitive for a ton of small businesses. Capterra suggests starting prices of around $36k/yr
• There's no free trial, and no monthly options
• It's monitoring tool can't capture stories, which means marketers have to take screenshots manually
• Creators have to authenticate their profile with CreatorIQ, which adds work/friction for both the brand and the creator

With all of that in mind, let's explore some alternatives to CreatorIQ to consider.

These are the 10 best alternatives to CreatorIQ

1. Modash
2. Later Influence
3. Grin
4. #paid
5. Traackr
6. Aspire
7. Upfluence
8. Impact.com
9. Meltwater
10. Captiv8

10 alternatives to CreatorIQ for influencer marketing

1. Modash

Best for: B2C businesses looking to find &analyze influencers, and monitor campaigns at any scale

Free trial: Yes, 14 days. Try it for free!

Starting price: From $299/month (paid monthly) or $199/month (paid annually)

Features of Modash

Modash has one of the most extensive influencer databases (250M+ creators) on the market. Instead of recruiting & vetting creators, it works like Google. It crawls public profiles and gathers data in order to list every creator on Earth with 1k+ followers across Instagram, YouTube, and TikTok.

With 15+ filters, you can add specific criteria to find perfect-fit creators. You can search using criteria like:

• Influencer follower ranges (e.g. 10k-35k)
• The influencer's location, gender, or main language
• Minimum engagement rates, or minimum follower growth rates
• Whether or not a contact email is available
• Their audience demographics
• Keywords (e.g. words in bio, or hashtags used)

After running a search, Modash can also help you to analyze each profile that matches your criteria. Without even reaching out to the creator, you can instantly:

• Check audience demographics
• Check fake followers & engagement rate (including benchmarks vs. similar creators)
• Get contact emails (in bulk)
• See most popular posts & hashtags used

Lastly, you can monitor all your influencer marketing campaigns through automated content tracking and see how the posts are doing. The tool collects all the sponsored content by the influencers you partner with, removing the need to check influencer content manually. It will also alert you if important ad disclosures or hashtags are missing.

Modash vs. CreatorIQ

• Modash is more accessible for small & medium businesses, with a simple UI, free trial, lower pricing and monthly options.
• Modash does not require creator authentication at any stage (e.g. to review profile analytics, or monitor live content). CreatorIQ does.
• Modash has a more extensive database of influencers for discovery.
• You can pay your influencers through CreatorIQ, while Modash doesn't yet provide that feature.
• CreatorIQ's reporting is more detailed compared to Modash's.
• CreatorIQ has more features overall.

Pricing

Modash offers a 14-day free trial to help you explore the platform and try all the features. Plans start from $299/month (paid monthly) or $199/month (paid annually).

Check out pricing here, or sign up for a free trial (no credit card needed).

2. Later Influence

Best for: Medium to large eCommerce businesses

Free trial: No

Starting price: On request

Features of Later Influence

Later Influence is an influencer marketing platform that helps brands connect with influencers, run campaigns, and track results. It offers tools for finding influencers, collaborating on content, and tracking performance, all aimed at fitting influencer marketing into a brand’s social media strategy.

The platform uses smart workflows and data-driven insights to identify the right influencers and optimize campaigns. It’s especially useful for brands that want to easily manage influencer relationships and boost their marketing impact across social media.

Another aspect I like about Later Influence is its ability to measure ROI and earned media value, allowing for data-driven decisions on your influencer marketing budget. You receive real-time metrics to identify the strategies and creators that contribute most to your success. Plus, it provides up-to-date, accurate estimates of your campaigns' dollar value, helping you evaluate and forecast profits, which is really great.

Later Influence vs. CreatorIQ

• Both platforms offer influencer discovery tools, but CreatorIQ uses AI for more in-depth analysis.
• Both platforms offer advanced budgeting andreporting capabilities.

Pricing

Later Influence's pricing isn't publicly available.

3. Grin

Best for: Direct-to-consumer (DTC) and eCommerce businesses

Free trial: No

Starting price: On request.

Features of Grin

An influencer marketing platform specifically designed for eCommerce, Grin provides excellent workflow tools and integrations but limited influencer discovery.

One of Grin's standout features is its "Human Touch" approach, which allows brands to build authentic relationships with influencers and maintain them at scale.

Grin also offers a 360 creator view — a comprehensive overview of each influencer's performance metrics and content, making it easy to track their progress.

Grin's CRM enables you to manage and track influencer relationships, including communication history and payment information. You can also ship products to creators, generate unique discount codes and UTM links, and track sales for affiliate commissions.

Grin lets you repurpose influencer-generated content into videos, Reels, or mood boards to increase reach.

Grin vs. CreatorIQ

• While CreatorIQ allows brands to whitelist influencer content, Grin doesn't.
• CreatorIQ lets you create a private portal to work with your own influencers. Grin doesn't have that feature.
• Grin offers real-time tracking of sales and referrals and calculates accurate ROI for your influencers and campaigns.

See also: Grin alternatives.

Pricing

Grin's pricing is entirely customized based on each business's needs.

4. #paid

Best for: Small to medium-sized businesses

Free trial: No

Starting price: On request

Features of #paid

#paid is an influencer marketing platform that connects brands with creators using a personal touch. Its "Handraise" tool lets creators apply to your campaign, and the #paid team carefully reviews each applicant before presenting them to the brand.

With "Whitelisted Ads," you can automate paid ads directly through an influencer's account. You can also review posts, give feedback, and stay informed about when content will go live. The platform's messaging feature keeps all your conversations organized and stored for future reference.

Plus, #paid offers a "Creator Wallet," allowing influencers to get paid quickly and securely without manual invoicing.

The downside is that #paid has a very limited database of only 20,000 creators — which doesn't provide you with many influencers to work with.

#paid vs. CreatorIQ

• #paid's influencer proposals are always vetted by real humans.
• CreatorIQ is suitable for enterprise-sized businesses, while #paid is preferable for SMBs.
• Influencers can pitch their own campaign idea in #paid, giving brands more creative ideas.

Pricing

#paid's pricing isn't publicly available.

5. Traackr

Best for: Enterprise-level businesses looking for an all-in-one influencer marketing platform (especially beauty brands)

Free trial: No

Starting price: From $20,000/year

Features of Traackr

Traackr is one of the oldest influencer marketing platforms, ideal for large-scale beauty brands. It offers multiple filters to find influencers, such as job titles, demographics, follower count, and engagement rates. Using its "Audience Attribute" tool, you can also filter audiences by gender, age, interests, brand affinity, and income level.

The platform makes it easy to manage gifting campaigns and product seeding by collecting addresses, sharing briefs, tracking posts, and generating reports for each campaign.

Traackr also supports compliance and brand safety with features like approval workflows and communication tracking.

You can also measure campaigns with a set of KPIs for reach, engagement, and sales and track impressions, views, clicks, conversions, and more. Traackr's Brand Vitality Score (VIT) helps you understand how your brand performs compared to your competitors.

Traackr vs. CreatorIQ

• Traackr offers competitive analysis and benchmarks against industry standards.
• Traackr provides organic and paid influencer activations, while CreatorIQ only offers paid activations.
• CreatorIQ's user interface is more complex compared to Traackr's.

See also: Traackr's alternatives.

Pricing

Traackr's pricing is highly individualized, based on your needs, and doesn't have set plans at a preset monthly price.

6. Aspire

Best for: High-growth enterprise companies with massive influencer marketing campaigns

Free trial: No

Starting price: On request

Features of Aspire

Aspire is an influencer marketing platform tailored for large eCommerce brands. It offers various ways to find new influencers, including AI-powered image recognition that matches your preferred aesthetic with existing content.

The "Quickmatch" feature allows you to quickly view influencers that fit your criteria and send them collaboration invites. With "Campaign Lifecycle Management," you can track the status of each creator in your campaign, whether they're sending proposals, waiting for products, creating content, or awaiting payment.

Aspire makes it easy to monitor key metrics like engagement, sales, CPA, and ROAS, helping you optimize future campaigns.

Then, the platform offers agency services, such as campaign planning, ads management, and product seeding.

Aspire vs. CreatorIQ

• Aspire provides multiple ways to find new influencers, like the marketplace, social listening, eCommerce integration, and landing pages.
• CreatorIQ makes sure the influencers show up ready to create. All forms, information, etc., are completed before onboarding the influencer.

Pricing

Aspire's pricing is available on request.

7. Upfluence

Best for: Direct-to-consumer and eCommerce brands

Free trial: No

Starting price: On request

Features of Upfluence

Upfluence is an all-in-one influencer marketing platform designed to turn influencers into revenue for your brand.

With its large influencer database, Upfluence helps you find and analyze the best creators for your campaigns. It also allows you to activate creators within your customer base using its influencer-matching tools. The "Reveal" feature lets you identify influencers visiting your store or website and encourages them to share their social media and contact details.

Upfluence integrates seamlessly with popular tools like HubSpot, Shopify, Stripe, and Mailchimp, among others.

Upfluence's standout features include its influencer contract and outreach email templates, which help streamline the hiring process. You can also use ChatGPT-generated replies to help you during outreach and enhance your overall productivity.

The platform offers a unique promo code generation tool that simplifies promo code generation, UTM links, and campaign coupon codes. Upfluence also provides tools to streamline influencer payment and lets you send payment requests to collect invoices and tax documents.

Upfluence vs. CreatorIQ

• Upfluence focuses on passive recruiting tools to turn customers into brand ambassadors.
• CreatorIQ shows detailed audience analytics, while Upfluence doesn't offer much beyond basic demographics.

See also: Upfluence alternatives

Pricing

Upfluence pricing isn't publicly available.

8. Impact

Best for: Small and medium-sized businesses

Free trial: No

Starting price: On request

Features of Impact

Impact is a comprehensive influencer marketing platform offering tools to find, analyze, track, and pay influencers. Its competitive discovery feature allows you to search by brand to see which influencers are driving traffic for your competitors.

You can also identify influencers by their content using search rankings to ensure the best collaboration. Impact’s email workflows let you create drip campaigns and automate communication based on recipient responses.

Additionally, the platform’s cross-device identity graph helps you link multiple devices to the same user for a more accurate analysis.

With the "Forecasting" tool, you can predict performance for up to 90 days and track KPIs. You can also identify anomalies and prevent future failures with "Anomaly Detection."

Impact's payment module lets you automatically adjust partner commissions, give bonuses to upper-funnel partners for their contributions, and pay influencers at any point in the conversion funnel.

Impact.com vs. CreatorIQ

• CreatorIQ allows you to integrate with your eCommerce store, while Impact.com doesn't.
• CreatorIQ offers Content Capture to track all social media mentions; Impact.com lacks this feature.
• Team management is streamlined in CreatorIQ, offering user access controls, team structuring, and custom workflows, unlike Impact.com.

Pricing

Impact's pricing is available on request.

9. Meltwater

Best for: Mid to large businesses — mainly focused on eCommerce

Free trial: No

Starting price: On request

Features of Meltwater

Meltwater is a media intelligence platform offering tools for media monitoring, social listening, influencer marketing, and social media management. It enables businesses to track media coverage, gauge public sentiment, and gain insights into customer behavior.

Through real-time monitoring of news, social media, and other online sources, Meltwater helps organizations manage their brand reputation and make data-driven decisions. It also provides a centralized space to find, assess, manage, and measure influencers. With access to 30 million profiles, brands can easily discover creators that fit their specific needs.

Meltwater vs. CreatorIQ

• Meltwater offers access to 30 million profiles; CreatorIQ has a smaller, more curated influencer database.
• CreatorIQ integrates with eCommerce platforms, unlike Meltwater.
• Meltwater includes media monitoring and social listening, features not present in CreatorIQ.

Pricing

Meltwater's pricing isn't publicly available.

10. Captiv8

Best for: Large brands and agencies

Free trial: No

Starting price: On request

Features of Captiv8

Captiv8 is the largest AI-Powered influencer marketing platform that connects creators with brands to tell stories and increase brand advocacy.

Captiv8’s social listening tool lets you explore three categories: accounts, hashtags, and location. Searching an account provides a detailed analysis of its content and audience. Looking up hashtags reveals data on who is using them and their effectiveness.

The platform's discovery database includes over 1.5 million profiles across YouTube, TikTok, Instagram, and Twitter. You can also add and index influencers who are not already in the database.

With Captiv8's content and communication workflow, you can build and distribute campaign briefs, send contracts, and collaborate with creators directly on the platform. You can also give content feedback, schedule posts, and amplify content within one singular hub.

The platform’s analytics and reporting provide a comprehensive overview of each campaign — detailing the number of creators and posts, overall reach and engagement, a breakdown of organic versus paid reach, engagement by platform, top-performing posts and creators, and sentiment analysis.

Captiv8 vs. CreatorIQ

• Captiv8's AI-backed influencer discovery tool is much more comprehensive, with a deep dive into every feature.
• Captiv8 includes social listening tools for accounts, hashtags, and locations; CreatorIQ focuses more on influencer management and campaign tracking.
• Both provide detailed analytics capabilities.

Pricing

Captiv8's pricing is not mentioned on the website.

Give these CreatorIQ alternatives a try!

Choosing the right influencer marketing platform can be daunting, with so many options available.

Take advantage of demos & free trials to test the market.

We invite you to try finding, analyzing, and monitoring influencers with Modash. Get a 14-day free trial today, (no credit card needed!)