There’s no shortage of influencer marketing platforms out there, with 270+ listed on G2 alone.

At Modash, we’re confident our tool is #1 – especially if you happen to be on Shopify. But no solution is perfect for every business, so I’ve rounded up the nine best Modash alternatives, plus key details like:

👉 Which social platforms they cover

👉 The size of their influencer database

👉 How much they cost

Let’s get into it…

Have you met these 9 alternatives to Modash?

Keep scrolling to see how each platform compares to Modash so you can find the one that will work for you and your budget. 

A quick aside to help you in your search, here are a few reasons other marketers choose (and stay with) Modash. At the end of this post, you’ll also find the two most common reasons marketers don’t choose Modash.

5+1 reasons marketers choose Modash

1. Find better quality influencers & scale recruiting efforts 

Modash’s influencer search tools allow you to browse every single influencer with more than 1,000 followers on Instagram, TikTok, and Youtube, covering every niche and any location. Customers love how easy it is to scale recruitment simply because of the sheer size of Modash’s database (250+ million profiles and counting).

Marit Niilus from Trendhim said: “Modash is irreplaceable. We tried many other tools, and even searched for creators manually which took a lot of time and resources. Modash has the biggest data pool, which makes it possible for us to work with thousands of creators (with the right demographics) easily.”

Unlike other tools, Modash works on its own. You’ll never need to ask creators to opt-in to yet another platform to access data, collect content, or report on their performance.

2. Enjoy accessible, flexible & transparent pricing

It’s 2025 and sadly there are still companies who don’t offer free trials. These are usually the same companies who also don’t list their pricing publicly. Forcing marketers to jump through hoops (or sit through a discovery call) just to get a price. 

Not only can you find Modash prices on our public pricing page, but we also offer low-commitment, risk-free plans. You can easily subscribe to our basic plans and pay monthly with a credit card. 

It’s easy to downgrade or even cancel if you no longer need it.

3. Access honest, hands-on customer service

If you bypass our self-service support and opt to speak to our team, you’re in for a surprise. Our sales team often hears from leads that they’re delighted by the honesty, expertise, and care they receive – whether they sign up or not. 

We bring our people-centric, non-boring, anti-nonsense and helpful energy to all customer interactions. So, once you’ve signed on the dotted line, our support and success team will share resources and jump on calls with you whenever you need help with Modash in particular or influencer marketing in general.

That’s why many Modash customers rave about our customer support:

4. Leverage built-in gifting capabilities

Influencer gifting can help you generate brand awareness, start new influencer relationships with low risk, and maybe even get some direct sales.

But it can be pretty labor-intensive. Once you start to scale your influencer gifting campaigns, you could find yourself spending multiple hours a week ordering products to influencers.

Rather than doing it all yourself (or palming it off on an intern), use Modash to cut out all the busywork in three simple steps:

👉 Create and send an offer from Modash with a maximum product value and specified products a creator can choose.

👉 Share the details and a link via email in a couple of clicks.

👉 Influencers order their own products, so there's no back-and-forth with things like addresses, sizes, and colors.

Plus you can track who posts, save the content, track metrics, and more. Easy, huh?

5. Use an inbox built for influencer marketing

Communicating with influencers is another major time-sink. But Modash streamlines the process by giving you a better inbox for influencer marketing that integrates directly with the Gmail or Outlook inbox you already have. Because the last thing you need is another new inbox to worry about.

With Modash, you can:

👉 Send emails to influencers directly from your Lists, one after the other. 

👉 Get easy access to influencer profiles so you can quickly find a specific hook to personalize your influencer outreach messages.

👉 Clean your inbox by hiding every email thread not associated with an influencer.

👉 Send emails during campaign time to update influencers on their performance, remind them to disclose their posts, or react to their content.

👉 Check which Instagram, TikTok, and YouTube channels are related to that email address.

And that’s just for starters!

It’s all designed to help you spend less time in your inbox while crafting more impactful emails.

6. BONUS: Get 15% more accurate audience data

To be frank, I’m wary of including data accuracy in this list because it’s a hard metric to prove. But that doesn’t stop other tools from saying they’re the best.

Whether we’re the best or not is not for us to say because we’re totally biased.  

We can share some facts:

✅ Modash is one of the few influencer marketing platforms with access to the scale of data you need to be accurate. As a result, marketers have an easier time trusting Modash’s creator metrics. 

✅ Data science teams have told us we’re more accurate than other tools. 

For example, Mykhailo Kudla, Global Marketing Partnerships Lead at Bolt, said: “We tested Modash against other platforms, and Modash looks much more accurate when it comes to audience data.”

And, after similar testing, the folks at Ubisoft shared that Modash is 15% more accurate than the next tool on the market. 

9 Alternative tools to Modash for influencer marketing 

Let’s take a look at nine influencer marketing platforms you can use as alternatives to Modash and what they offer in comparison.

1. Heepsy‍

Best for: Small businesses testing influencer marketing.

Which social media platforms does Heepsy cover? Instagram, YouTube, TikTok.

With 11+ million creators in its database, Heepsy is an affordable option for those who want to test out the influencer marketing waters. At $89 a month, you get a discovery, analytics, and influencer listing tool. With these basic but essential elements in place, Heepsy is a good alternative to Modash if you’re a small business or have a small influencer marketing budget. 

Heepsy vs Modash

• With around 11 million profiles in Heepsy’s database (compared to Modash’s 250+ million), brands who are trying to scale influencer marketing may run out of options. Once you narrow down influencers by platform, location, and other key selection criteria, you’ll be left with only a handful of choices. Also worth knowing is that Heepsy’s database lacks nano influencers (creators with fewer than 5k followers).  

• Heepsy is mainly a search tool with light CRM functionality. Modash, on the other hand, also offers a Monitoring tool helping you keep track of the content your influencers are posting.

While you can check influencer audience demographics for Instagram, audience demographics are missing for their other platforms. Modash Discovery includes audience demographics across Instagram, TikTok, and YouTube.

2. HypeAuditor

‍Best for: Mid-sized to large businesses. 

Which social media platforms does HypeAuditor cover? Instagram, TikTok, YouTube, Twitch, X/Twitter.

HypeAuditor offers great data and analytics to help you analyze profiles, audiences, and overall quality of influencers. Beyond these features, HypeAuditor also offers influencer discovery, outreach, account tracking, affiliate programs, product seeding, and influencer payment functionality.  

HypeAuditor vs Modash

• HypeAuditor is 33% more expensive than other influencer marketing platforms for small businesses and 27% more expensive than other mid-market influencer platforms, according to G2. This might be cost-prohibitive for most small teams starting out with influencer marketing or who haven’t yet proven influencer marketing as a channel. It’s also hard to understand the value vs cost ratio as there is no public pricing.

• HypeAuditor covers more platforms than Modash. In addition to Instagram, TikTok, and YouTube, HypeAuditor will also help you find influencers on Twitch and X/Twitter. It’s worth pointing out though that HypeAuditor has 205.6 million profiles across five platforms, while Modash has 250+ million profiles across three platforms. 

• Some of HypeAuditor's more hyped metrics don’t work as intended. Take 'Est. price per post' and 'Est. cost per engagement' as an example. There are far too many factors involved in influencer pricing. An influencer might quote $200 per post to one brand, and then post about another brand for free because it better aligns with the influencer's goals – this is something that can’t be included in predictions. While interesting, the accuracy of metrics like this aren’t actually helpful.
• Modash has Shopify & Gmail integrations, but lacks the PayPal integration that HypeAuditor has.

3. Upfluence

‍Best for: Brands with large budgets looking for hands-off influencer marketing with agency support. 

Which social media platforms does Upfluence cover? YouTube, Instagram, TikTok, Twitch, X/Twitter, Pinterest, blogs.

Upfluence is advertised as an all-in-one platform. It’s best suited for large ecommerce brands with the added benefit of agency support. Do you have a significant budget for influencer marketing and need help running complex campaigns? Upfluence could be a good alternative to Modash as it offers Discovery, Analytics, CRM, Automatic outreach, Content tracking and more.

Upfluence vs Modash

• Upfluence has a more limited influencer pool, you’ll likely need to purchase an additional tool to find creators who match your criteria and to be able to scale recruiting efforts over time.

• Upfluence only offers yearly plans so if you find that it’s not working for you as expected, you’re locked into a year-long commitment. Modash, on the other hand, offers monthly plans giving you the ability to downgrade, upgrade or cancel at any time. 

• Modash only covers the three most popular social networks (Instagram, TikTok, and YouTube), while with Upfluence you can also find influencers on Twitch, X/Twitter, Pinterest, and blogs.

4. Traackr

Best for: Enterprise influencer management for large beauty brands.

Which social networks does Traackr cover? Unlisted 

Launched in 2008, Traackr is one of the OG influencer marketing platforms. Not only do they have everything you need to run large-scale influencer marketing programs, but there’s plenty of insights in the platform to help you make decisions & measure success.

Consider Traackr if you’re a big beauty brand with a mature influencer marketing program. 

Traackr vs Modash

• Traackr subscriptions are only sold on a yearly or multi-years basis, requiring you to take a risk and make a large financial commitment upfront. On top of that, subscriptions aren’t affordable.

• Traackr has an impressive number of features that Modash lacks. For example, Traackr offers market trends. It should be said that some features aren’t necessary for all use cases. Unless you're an enterprise beauty brand, Traackr can feel bloated and ultimately, slow you down. 

• Traackr covers 13 different platforms while Modash only covers Instagram, YouTube, and TikTok. On the other hand, Modash has 250 million profiles across those 3 social networks while Traackr has over 6 million creators across 13 different platforms. Some napkin math here tells us that you’ll quickly run out of options once you start narrowing your search by platform, location, niche, and performance metrics.

5. Grin

Best for: Large ecommerce businesses needing to automate a big chunk of their workflow.

Which social media platforms does Grin cover? Instagram, TikTok, YouTube.

Grin is a suitable Modash alternative for large ecommerce businesses who have established partners you’d like to manage in a more streamlined way. Grin has more mature automations and integrations than Modash. However, Modash has a far better search & discovery engine.

More specifically Grin offers all the integrations a large ecommerce business needs, like Magento. The platform also has features that will help automate a ton of workflows like communicating with influencers, product seeding, generating discount codes, payment & contract management.

Managing campaigns, tracking & reporting progress is also much easier with Grin with real-time tracking of sales & referrals. However, for Shopify stores, Modash offers deep integration that will use your Shopify-generated codes to track and attribute your sales back to the influencers you’re working with. 

Grin vs Modash

• Grin is designed for big companies with big budgets. They don’t publish pricing information, but estimated starting points range from $999 – $2,500+ per month. Plus they lock customers into a minimum 12-month contract. Modash offers enterprise-grade features, too – but we’re more flexible (and a lot cheaper) than Grin, with our monthly plans offering the ability to upgrade, downgrade, or cancel at any time. Or you can save money by choosing an annual plan.
• Even though Grin has a far higher price point, Modash’s influencer database is 30%+ larger.
• While Modash has a Gmail integration for influencer communications, it does not directly have a content approval feature like Grin. However, Modash’s campaign tracking will alert you if your influencer is missing critical hashtags, mentions, keywords, or ad disclosures.

6. Meltwater

Best for: Large sized ecommerce companies or agencies.

Which social media platforms does Meltwater cover? Instagram, YouTube, TikTok.

Meltwater – formerly known as Klear – is another all-in-one influencer marketing platform with influencer search, analytics, campaign management, and payment tracking. While the UI can be clunky, Meltwater’s large ecommerce customers are happy with their choice. One of the cooler tools that Meltwater has is its Monitor section. You can use it to research your competitors and see how you compare in terms of mentions and who’s talking about them and their followers. 

Meltwater vs Modash

• Similar to other platforms, Meltwater requires creators to log in to the platform to authenticate their social media accounts for marketers to be able see performance metrics and track posts. This one of the sticking points for creators & adds tons of friction. With Modash, you get audience data, performance metrics and track posts without any authentication needed.  

• Meltwater has similar key features to Modash, but Modash lacks a tool to pay creators within the app.

• Meltwater customer reviews note that it can be challenging to find micro-influencers or influencers in less crowded niches.

7. Later Influence

Best for: Enterprise consumer brands looking for managed services.

Which social media platforms does Later cover? Instagram, Facebook, TikTok, Pinterest, X/Twitter.

Later Influence provides end-to-end relationship management including discovery, workflow automation and content syndication. 

It stands out from other platforms for two reasons: 1) as an official TikTok Marketing Partner, Later Influence is a great place to find TikTok influencers, and 2) it has the ability to identify influencers from among your existing customers.

By signing up with a Facebook profile or as an ambassador, Later Influence accesses relevant social data to determine the level of influence. You can easily pay influencers within the platform and manage addresses to send products and PR packages. 

Later Influence vs Modash

• Later Influence is designed for enterprise brands and reports suggest that the price tag matches. Without transparent pricing though, it’s hard to compare it to other platforms without committing to a sales call.

• With 10+ million influencers in the Discovery tool, Later Influence is not as comprehensive as Modash, making it hard to find good matches. You may also struggle to find influencers in specific locations or less popular niches.

• Later Influence has a few extra features that Modash doesn’t have. For example, the Incentive feature helps you reward influencers in various ways – cash, gift cards, promo codes, points, or products. You can also generate reviews from influential advocates and micro-influencers and syndicate them to your ecommerce platform. 

8. #paid

Best for: Brands that run paid ads via influencers, and only require a very small database of creators.

Which social media platforms does #paid cover? Instagram, YouTube, Snapchat, Facebook, X/Twitter (and more?).

What sets #paid apart from other influencer marketing tools is that it offers a matching search tool instead of the traditional search functionality. Once you submit a brief, influencers can “raise a hand” to show their interest.

#paid also supports communication with creators through the app, helps you turn influencer content into paid ads, and tracks ROI.

This process is ideal for one-off campaigns, but doesn’t allow brands to scale their influencer marketing programs. 

#paid vs Modash

• #paid is an easy way to try one-off campaigns as it simplifies some of the main friction points of influencer marketing, like pricing. By having transparent cost information from the start, you can better control your budget.

• #paid offers in-app tools to communicate with creators, while Modash provides a Gmail integration to handle your inbox in-platform.

#paid’s database only offers 20,000 vetted creators meaning you’ll more than likely struggle to find influencers that fit your needs. Even if you do find good matches, it’ll be impossible to scale your recruiting efforts without an extra tool or tons of manual work.

9. Impact

Best for: Brands running affiliate marketing campaigns. 

Which social media platforms does Impact cover? Undisclosed

Impact is a solid all-in-one tool that helps marketers with various types of partnerships. It has everything you need to source influencers, vet, communicate and pay them, and then track performance. One feature that stands out is Cross-Device that shows you the customer journey as well as where they convert. 

Impact vs Modash

• Unlike Modash, Impact offers a marketplace of 80K vetted influencers. As a result, it’s incredibly easy to exhaust their list and difficult to keep finding new partners.
• Impact has some cool features that Modash lacks, namely tracking the entire customer journey and conversion metrics.
• Reviews note that Impact can be expensive & its pricing hard to predict. On this point, Modash’s pricing is public and you’ll always know how much you’ll spend.

Reasons why people don’t choose Modash

Hopefully, this list has helped you find an alternative to Modash that suits your needs. For some extra context, here are three reasons brands typically don’t choose Modash & go with an alternative instead. 

1. Modash doesn’t offer sharing list functionality

One reason some people (usually agencies) choose alternatives over Modash is because they would like to share a list of influencers with their clients directly in Modash. As Modash lacks this functionality, some agencies go with a platform that makes that possible.

2. Modash only lists influencers from the 3 major social networks

In the influencer & creator economy, the most popular networks are Instagram, YouTube & TikTok. At the moment, Modash only covers these networks. But in certain regions of the world, influencers do well on platforms like Facebook, Snapchat & Twitch & marketers want access to those too. This is another reason they ultimately choose an alternative to Modash.

Discover if Modash is right for you

Over 1,500+ in-house marketing teams at globally-loved brands – like Birkenstock, Sennheiser, and Victoria’s Secret – have chosen Modash as their influencer marketing platform.

They’ve said some lovely things about us. For instance, Ben Williams, Senior Influencer Manager at Blast, said: “I tested every influencer discovery tool I could find before buying Modash at FARFETCH to find fashion influencers. Compared to alternatives, it finds more creators, with better audience data, and it's easier to use. When I started at BLAST, the first thing I did was bring Modash across!”

But the only way to tell if we’re the right fit for your influencer marketing program is to give us a try.

‍Start your 14-day free trial today – no credit card details required!