Top 20 Ethical Fashion Influencers on Instagram (2025)

We found 82 Ethical Fashion Instagram influencers, identified because they used 'Ethical Fashion' in their bio. Here’s the top 20 of them, ordered by follower count. If you want to filter your search (e.g. see only Ethical Fashion influencers in specific countries, with specific audiences, or even the fastest growing Instagram accounts), get a 14-day free trial of Modash!
Last date updated: Jan 21, 2025. Showing 20 of 82 profiles. To see all results, or run a more specific search start a free trial. Or, learn how to find Instagram influencers.
  • Followers
    99.6k
    Engagement rate
    1.74%
    Fake Followers
    39.26%
    Average Reel plays
    2.2k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #alessandrarosa
    #sustainableluxury
    #amalficoastitaly
    modash.io
    Bio
    London uk Daily ethical fashion & clean living 🌿 alessandrarosa.com Enquires • alessandra@alessandrarosa.com
  • influencer profile picture

    2. Caitlin B. ☻

    United States
    Followers
    90.9k
    Engagement rate
    1.33%
    Fake Followers
    19.81%
    Average Reel plays
    11.8k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #funkyfashion
    #eclecticstyle
    #pinterestinspired
    modash.io
    Bio
    🍄A majority-secondhand life 🧡Ethical fashion for all 🌵Artist on a budget 📚Book lover 📍Manitou Springs, CO 🎨@cbaillustration
  • influencer profile picture

    3. THE RE:DIRECTORY

    Followers
    30.8k
    Engagement rate
    1.56%
    Fake Followers
    14.94%
    Average Reel plays
    15.6k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #secondhandseptember
    #viralreels
    #buypalestinian
    modash.io
    Bio
    LEIGH #secondhand #thrifted #sustainablefashion #sustainableliving. Ethical small businesses, fashion industry facts, tips for slowing down.
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  • influencer profile picture

    4. Nick / Slower Menswear

    Followers
    17.6k
    Engagement rate
    1.43%
    Fake Followers
    26.48%
    Average Reel plays
    4.4k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #slowfashion
    #sustainablefashion
    #garmology
    modash.io
    Bio
    Norway. Creator of @garmologypodcast. Ethical, sustainable and slower fashion. «Final boss of tweed» (guy on TikTok). Love tweed, not polyester.
  • influencer profile picture

    5. Laura Bruj

    United States
    Followers
    17.1k
    Engagement rate
    1.07%
    Fake Followers
    20.55%
    Average Reel plays
    871
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #sustainablefashion
    #cleanbeauty
    #sustainable
    modash.io
    Bio
    #certclean Beauty Awards Judge 2025 🇺🇸 #Ethical #Sustainable Fashion 💄#NonToxic #ZeroWaste #Organic Skincare Makeup 💌 brujlaura@gmail.com
  • influencer profile picture

    6. Miyu🌱Sustainable Life Creator / model

    Japan
    Followers
    17k
    Engagement rate
    2.70%
    Fake Followers
    27.00%
    Average Reel plays
    13.1k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #エシカル
    #サスティナブルな暮らし
    #エシカルライフ
    modash.io
    Bio
    🪴 𝔼𝕥𝕙𝕚𝕔𝕒𝕝 𝕃𝕚𝕗𝕖𝕤𝕥𝕪𝕝𝕖 ✴︎ 𝕊𝕦𝕤𝕥𝕒𝕚𝕟𝕒𝕓𝕝𝕖 𝔽𝕒𝕤𝕙𝕚𝕠𝕟 💐 自分と人と地球に優しい生活 🫶 できる人ができることをできるだけ . 【𝐒𝐧𝐚𝐜𝐤 𝐌𝐢𝐲𝐮】📍@umtokyo 🔜𝐖𝐞𝐥𝐥-𝐛𝐞𝐢𝐧𝐠 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧
  • Followers
    16.7k
    Engagement rate
    2.66%
    Fake Followers
    15.44%
    Average Reel plays
    10.1k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #zerowaste
    #plasticfree
    #sustainableliving
    modash.io
    Bio
    + climate justice, plants, ethical fashion + imperfect sustainability 📍portland, or ✉️ imperfect.sustainability@gmail.com
  • influencer profile picture

    8. Care Wears

    United Kingdom
    Followers
    11.2k
    Engagement rate
    1.04%
    Fake Followers
    27.07%
    Average Reel plays
    2.9k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #veganfashion
    #carewears
    #supportveganbusiness
    modash.io
    Bio
    🍭Vibrant, Ethical, Organic & Vegan Fashion 🌸Designed and Hand-Printed in London 💅🏼Made with 100% Girl Power 🎀 1 Woman Business 🌍Worldwide Shipping
  • influencer profile picture

    9. Jessica G., LMSW

    United States
    Followers
    10.2k
    Engagement rate
    1.27%
    Fake Followers
    40.15%
    Average Reel plays
    3k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #sustainablefashion
    #secondhandfashion
    #sustainablefashionblogger
    modash.io
    Bio
    🌈Blogging about ethical, sustainable + colorful fashion! 🌵 Scottsdale, AZ Newest Blog Post👇
  • influencer profile picture

    10. Pumulo K. Nguyen

    United States
    Followers
    9.1k
    Engagement rate
    1.92%
    Fake Followers
    16.06%
    Average Reel plays
    2.1k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #mugdancemonday
    #tradlandswornwell
    #wornwellcollective
    modash.io
    Bio
    🏳️‍🌈⁣🌈🏳️‍🌈 ⁣ ♻️Secondhand/Sustainable fashion enthusiast 🪴Plant & Dog mamma ⁣ 🌿Imperfect Green/ethical living ✌🏾⁣ 📍Omaha, NE ⁣
  • influencer profile picture

    11. Leanne Mai-ly Hilgart

    United States
    Followers
    8.8k
    Engagement rate
    4.37%
    Fake Followers
    27.30%
    Average Reel plays
    4.8k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #vegan
    #crueltyfree
    #supportsmallbusiness
    modash.io
    Bio
    Vegan forever for always #fortheanimals 💁🏻‍♀️💕 🐑 Serial ethical fashion designer + founder @allthehumanswelove: #Zerowaste bridal ♻️💒 1/2 Taiwanese
  • influencer profile picture

    12. Irina V. Pantaeva

    Followers
    7.7k
    Engagement rate
    2.77%
    Fake Followers
    28.12%
    Average Reel plays
    3.3k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #love
    #peace
    #united
    modash.io
    Bio
    Creator of the PEACEFUL WARRIORS UNITED Art-Couture ethical fashion. @imgmodels @models1 @visagemodelszurich
  • influencer profile picture

    13. Stevee | environmental activist

    United States
    Followers
    7.5k
    Engagement rate
    1.21%
    Fake Followers
    28.18%
    Average Reel plays
    2.7k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #thrifted
    #sustainablefashion
    #thriftedfashion
    modash.io
    Bio
    Probably thrifting 🌞✨🧚🏽 🌱imperfect environmentalist 🌎 secondhand & ethical fashion > 🌙follow for thrift finds, eco inspo and tips ↓
  • influencer profile picture

    14. Bev (she/her)

    United States
    Followers
    7.3k
    Engagement rate
    3.84%
    Fake Followers
    21.79%
    Average Reel plays
    -
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #may30x30
    #30wears
    #ootd
    modash.io
    Bio
    A collection of outfits, moments and places// Maintaining a small closet of a secondhand, memade and ethical fashion // Northern California
  • influencer profile picture

    15. Nora Nora Nora

    United States
    Followers
    7.2k
    Engagement rate
    9.10%
    Fake Followers
    23.12%
    Average Reel plays
    -
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #plussizepregnancy
    #clothesthatloveyouback
    #pandemicpregnancy
    modash.io
    Bio
    For what do we ‘gram but to make sport for our neighbours and laugh at them in our turn? +Slow and ethical fashion +Size inclusive
  • influencer profile picture

    16. Lakyn

    United States
    Followers
    6.9k
    Engagement rate
    2.29%
    Fake Followers
    25.21%
    Average Reel plays
    3.4k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #lakynstyles
    #sustainablefashion
    #plussizefashion
    modash.io
    Bio
    The (Virtual) Ethical Stylist, in Harper’s Bazaar, Marie Claire, TIME, BUST, + more. Changing the way we think about fashion, one outfit at a time.
  • influencer profile picture

    17. 兆-kizasi- (藍沢 兆 / Kizasi Aizawa)

    Japan
    Followers
    6.3k
    Engagement rate
    1.70%
    Fake Followers
    28.80%
    Average Reel plays
    2.6k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #エシカルファッション
    #kizasi
    #兆
    modash.io
    Bio
    Sometimes, guitarist. / Ethical Artist / Founder of @kizasi_official (Ethical fashion brand) / Living in Kyoto / Tokyo⇒Tottori⇒Kyoto / エシカルコンシェルジュ3期生
  • influencer profile picture

    18. Sammie ✴︎ Photographer

    Canada
    Followers
    6.1k
    Engagement rate
    1.78%
    Fake Followers
    19.98%
    Average Reel plays
    1.5k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #120film
    #35mm
    #35mmfilm
    modash.io
    Bio
    sustainable living + ethical fashion  photo @sammiechanphoto mostly film 𖤥 Vancouver
  • influencer profile picture

    19. Beth | Tall Fashion Blogger

    United States
    Followers
    5.8k
    Engagement rate
    2.22%
    Fake Followers
    31.85%
    Average Reel plays
    3.5k
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #tallfashion
    #tallblogger
    #tallstyle
    modash.io
    Bio
    6'2 | Tall+Ethical Fashion | Military wife | Started this hashtag ➡️#talltravelstyle ⬇️Click for more⬇️
  • influencer profile picture

    20. Deana Blaise

    United States
    Followers
    5.5k
    Engagement rate
    1.21%
    Fake Followers
    12.20%
    Average Reel plays
    965
    modash.io
    Engagement rate benchmark

    • Median
    Low %
    High %
    Most used #hashtags
    #slowfashion
    #sustainablefashion
    #everblaise
    modash.io
    Bio
    Elevated ethical slow fashion Hand smithed jewelry @spellcaster_by_everblaise Made with magick and love 🌙✨🔮