Top 20 Indian Fragrance Influencers on Instagram (May 2026)

We found 111 fragrance Influencers in India
These influencers mention 'fragrance' in their Instagram bio and have audiences primarily in India. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
05/27/2026
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1. Hritik Chaudhary

India

Helping Men Smell Great with Daily Perfume Tips ⚡️ Short & Honest Reviews Trusted by 250k+ Fragrance Lovers | 20M+ views/month

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2. སན་དྷྱ་

India

@gabrieloxguevaraa 💐🤎

Followers
72.3k
Fake followers
29.04%
Engagement rate
2.03%
Average Reel plays
164.9k
Audience gender
female
38.25%
male
61.75%
Engagement rate benchmark
  • Median
Audience location by country
India
78.21%
Indonesia
3.77%
Thailand
1.86%
Brazil
1.81%
United States
1.76%
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3. Sikander Zari

India

Fragrance Expert 📍India 👑 Middle Eastern Scents Owner @NaazPerfumes | 70K YT 🔥 DM/✉️ sikander.zari@gmail.com “Fragrance speaks what words can't.”

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4. 𝐅𝐫𝐚𝐠𝐫𝐚𝐧𝐜𝐞 𝐎𝐟 𝐒𝐚𝐝𝐡𝐠𝐮𝐫𝐮

India

🌺 𝙉𝙤𝙬 𝙩𝙝𝙖𝙩 𝙮𝙤𝙪 𝙝𝙖𝙫𝙚 𝙘𝙤𝙢𝙚, 𝙔𝙤𝙪 𝙢𝙪𝙨𝙩 𝙧𝙚𝙘𝙚𝙞𝙫𝙚! 𝘿𝙤𝙣'𝙩 𝙢𝙞𝙨𝙨 𝙩𝙝𝙚 𝙘𝙝𝙖𝙣𝙘𝙚, 𝙊 𝙨𝙚𝙚𝙠𝙚𝙧 🌺

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5. Gaurav

India

Co-founder : @dont.wink 🪬💸 Buy your Fragrance here 👇🏻

Followers
40.9k
Fake followers
21.92%
Engagement rate
1.19%
Average Reel plays
42.2k
Audience gender
female
15.14%
male
84.86%
Engagement rate benchmark
  • Median
Audience location by country
India
92.13%
Pakistan
2.55%
Bangladesh
1.14%
Iran
0.57%
United Arab Emirates
0.4%
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6. Z” 🐺

India

UGC Creator × Content Creator Fashion • Fitness • Lifestyle Managed by @opraahfx @opcap.in 60+ brands Content that looks good & converts 📩 Lets work

Followers
40.1k
Fake followers
21.17%
Engagement rate
4.67%
Average Reel plays
9.5k
Audience gender
female
15.04%
male
84.96%
Engagement rate benchmark
  • Median
Audience location by country
India
79.87%
Pakistan
7.66%
Bangladesh
1.61%
United Arab Emirates
1.49%
United States
1.42%
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7. Mohammad Aadil Hussain

India

🎓 MBBS @ GMCA 💡 Health • Laughter • Lifestyle •poetry 📬Collabs&contact:bhayaaadil@gmail.com ✨fragrance @al_hasnain_fragrances

Followers
39.6k
Fake followers
9.04%
Engagement rate
9.66%
Average Reel plays
70.2k
Audience gender
female
19.61%
male
80.39%
Engagement rate benchmark
  • Median
Audience location by country
India
95.48%
Pakistan
0.95%
Saudi Arabia
0.86%
United Arab Emirates
0.48%
Bangladesh
0.43%
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8. kshama | skincare | makeup

India

| No filter Real skin Skincare and makeup, Fragrance review Your daily dose of Aesthetics Bangalore | India 📍

Followers
38.1k
Fake followers
27.44%
Engagement rate
2.74%
Average Reel plays
39.5k
Audience gender
female
90.92%
male
9.08%
Top performing Reels
  1. 29.7k
  2. 18.6k
  3. 17.9k
Engagement rate benchmark
  • Median
Audience location by country
India
66.26%
United States
8.59%
Brazil
2.76%
Indonesia
1.84%
France
1.53%
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9. Rahul Sharma

India

Perfume addict with a camera 🎥💨 160K Subs 100M views on YT India's most viewed fragrance Youtuber

Followers
33k
Fake followers
22.7%
Engagement rate
1.09%
Average Reel plays
11.4k
Audience gender
female
7.46%
male
92.54%
Engagement rate benchmark
  • Median
Audience location by country
India
85.18%
United Arab Emirates
3.05%
Pakistan
2.23%
United States
0.89%
Saudi Arabia
0.86%
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10. Mustafa Bharmal

India

Once a scent chaser, Now a fragrance maker🕺 Founder @xlncperfumeryind

Followers
21.1k
Fake followers
29.51%
Engagement rate
2.05%
Average Reel plays
16.7k
Audience gender
female
16.36%
male
83.64%
Engagement rate benchmark
  • Median
Audience location by country
India
84.03%
Indonesia
5.9%
United Arab Emirates
1.39%
Saudi Arabia
0.69%
Spain
0.69%

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11. Dee

India

•Honest fragrance takes > hype •I provide fragrance consultations •I like to rant sometimes •📩 for work- caughtupwithdee@gmail.com

Followers
17.2k
Fake followers
18.11%
Engagement rate
15.11%
Average Reel plays
67.5k
Audience gender
female
43.79%
male
56.21%
Engagement rate benchmark
  • Median
Audience location by country
India
92.53%
United States
1.38%
United Arab Emirates
1.19%
Pakistan
0.63%
Canada
0.59%
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12. Akila

India

Fragrance ~ Bodycare ~ Beauty Mail/DM for Collaboration 📍Chennai

Followers
16.4k
Fake followers
29.68%
Engagement rate
1.1%
Average Reel plays
12.2k
Audience gender
female
90.02%
male
9.98%
Top performing Reels
  1. 521.6k
  2. 239.8k
  3. 186.7k
Engagement rate benchmark
  • Median
Audience location by country
India
49.6%
United States
18%
United Kingdom
8.5%
Canada
3.3%
Philippines
2.6%
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13. Pratheeksha Rajendran

India

Makeup | Skincare | fragrance Mallu with a mixed English accent! 📍Kochi

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14. Kulgauravi Ranawat

India

NFT Collector|| WoW Holder || Artist in making || Fragrance Maker|| Learner || Lover || Traveller || Builder || DM for Collabs ⚔️

Followers
13k
Fake followers
24.45%
Engagement rate
2.76%
Average Reel plays
7.3k
Audience gender
female
52.31%
male
47.69%
Engagement rate benchmark
  • Median
Audience location by country
India
95.27%
United States
1.31%
United Arab Emirates
0.5%
United Kingdom
0.3%
France
0.2%
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15. Himani Pirta

India

🌸"She loves the fragrance of old books, petrichor and new places."🌸 ▪ @maahipirta 📩for collaborations

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16. CHIPPAYI ®️

India

CREATE YOUR OWN FRAGRANCE CONTACT : 7560930951 FOLLOW THE PAGE @barkhaperfumes

Followers
8.7k
Fake followers
12.8%
Engagement rate
2.16%
Average Reel plays
-
Audience gender
female
23.52%
male
76.48%
Top performing Reels
  1. 422
  2. 407
Engagement rate benchmark
  • Median
Audience location by country
India
92.26%
United Arab Emirates
2.58%
Qatar
0.76%
United States
0.61%
Saudi Arabia
0.46%
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17. Varija Bajaj

India

Fashion/Interior/Academics/Disabilty Adv @lela.co.in @officeandyouofficial @varijahome @the_career_talks @varijadesignstudio_official @varijalife

Followers
7.1k
Fake followers
31.89%
Engagement rate
1.06%
Average Reel plays
1.3k
Audience gender
female
48.07%
male
51.93%
Engagement rate benchmark
  • Median
Audience location by country
India
83.37%
United States
3.17%
United Kingdom
1.95%
United Arab Emirates
1.39%
Canada
0.78%
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18. Namrata Mehta

India

Skincare, makeup & happy thoughts♡ DM for PR, collabs or anything you’d like to talk about 💌

Followers
5.3k
Fake followers
27.21%
Engagement rate
2.98%
Average Reel plays
1.5k
Audience gender
female
82.59%
male
17.41%
Top performing Reels
  1. 42.2k
  2. 29.5k
  3. 28.4k
Engagement rate benchmark
  • Median
Audience location by country
India
75.85%
United States
7.34%
United Kingdom
3.24%
Canada
1.47%
United Arab Emirates
1.42%
FAQ
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