Top 20 Slow Fashion Influencers on Instagram (Mar 2026)

We found 60 slow fashion Influencers
These influencers mention 'slow fashion' in their Instagram bio. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
03/01/2026
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1. Kate | phd + personal style

Canada

historian, outfit-wearer, personal stylist, road cyclist I like slow, Canadian, and secondhand fashion 🪐 ➙ readwritethrift@gmail.com

@readwritethrift
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Get audience breakdown
Followers
109.1k
Fake followers
16.46%
Engagement rate
2.27%
Average Reel plays
53.9k
Audience gender
female
95.92%
male
4.08%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
50.97%
Canada
17.96%
United Kingdom
9.18%
Australia
3.1%
Mexico
1.47%
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2. Olga Bondarenko

The Netherlands

cozy home & fashion creator slow living in nuenen, netherlands 💌 olgabondarenkob@gmail.com

@iamolgabonda
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Get audience breakdown
Followers
102.2k
Fake followers
18.78%
Engagement rate
4.34%
Average Reel plays
16.5k
Audience gender
male
20%
female
80%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
13.46%
Indonesia
12.83%
India
10.97%
Philippines
9.63%
Portugal
4.39%
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3. Nisan

🧵 Quick hands, slow fashion, long captions ✂️ 163/5’4 • HB: 80/32 • B:78/31 • W:58/23 • H:89/35 🪡 Threads Digital Ambassador 🪑 Montréal

@the.social.fabric
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Get audience breakdown
Followers
65.5k
Fake followers
18%
Engagement rate
3%
Average Reel plays
12.2k
Audience gender
female
96.25%
male
3.75%
Top performing Reels
  1. Here’s the second part of the Zegna set I made for myself! I made this shirt as a little good luck charm for my thesis defense, and it once again reminded me how much I love making special garments for special occasions. I have a massive crush on this fabric, it has the most beautiful green - reddish brown shift to it that I’ve never seen before on a linen. I was worried that the shift wouldn’t show up on camera but I think we managed to capture it! I documented the making of this shirt on my stories (which are now saved under the Zegna Shirt highlight) and also did some fabric-detective-work to see how they achieved this stunning colour shift - I would highly recommend checking it out, I still think it’s SO cool! And before you ask - I unfortunately purchased this fabric as a remnant from my local fabric store, so I have no idea where else it would be available :( For the pattern I used my favourite semi-fitted shirt pattern, the #MSClassicShirt from @modern_sewing_co. This is a size 10 (based on my high bust measurement) with the neckline graded down to a size 6. I challenged myself not to use an overlocker once more, so I flat felled side seams and sleeve inseams by machine, and the armscyes by hand. My shoulders can be hard to fit so it’s extra satisfying when something fits this well. The flat felling also gives some extra structure which I absolutely love. Can we make #ShoulderEuphoria a thing? Cause it’s totally a thing! I love pretty much everything I make, but I *LOVE* this shirt. Everything from the seam finishes and fit to the fabric and cut makes this piece feel incredibly luxurious. I added a little homemade tag that says MS (for Master of Science) to the inside yoke to remember why I made this shirt in a decade :’) I’m so excited to wear both the shirt and the trousers for years to come, they have both become instant favourites in my wardrobe. [Image Description: Nisan is a small and thin 26 year old person with light skin and dark hair in a messy bun. In these photos she is wearing a dark olive green shirt with a reddish brown shift, along with some sand coloured linen trousers. She is indoors, in her living room. Alt text embedded. End.]
    83.5k
  2. The new collection from @deer_and_doe_patterns is finally out! I had the privilege of testing and reviewing all three patterns before they are released, and I’ve been dying to show them to you all! My blog post with reviews of all the patterns is now live on my website, you can find a link to it in my stories and in my bio. Because I can’t possibly talk about all three patterns in one feed post, I’ll split it in two. This post will go over the Fougère overshirt (#ddFougere) , and the next one (which I’ll likely put up in a couple of days) will go over the Genet pants / shorts and the Hysope crop top. The Fougère shirt comes with two views (a long overshirt and a cropped lightweight jacket) and in two size ranges (EU 34-48 and 46-60) going up to a 147 cm / 57 7/8” bust. I made a straight size 34, which was the closest size to my full bust measurement. Deer and Doe patterns are drafted for a height of 168 cm / 5’6” and I’m 163 cm / 5’4”, but my arms are quite long for my height so I didn’t have to shorten them at all. I also kept the length as it was, because I love having my overshirts on the longer side. For fabric I used this stunning, super lightweight, undyed linen I found at my local fabric store. It’s really fluid and soft, making this the perfect summer overshirt. Because I went with a lighter fabric, I can also comfortably tuck the shirt in, doubling its use in my wardrobe! You all know how much I love classic shirt patterns with fun twists, and this is exactly how I would describe the Fougère. It has all the traditional details you would expect from a button up shirt, plus really cool three-piece sleeves, sleeve vents instead of plackets, and a beautiful curved hemline finished with a facing. I also threw in a couple of touches like double topstitching throughout the shirt, flat felled side seams, and hand finished collar stand and cuffs. I love Deer and Doe instructions, and this pattern was no exception. I learned a new way of sewing the collar stand and I much prefer it to my usual method! Overall, I can wholeheartedly recommend this pattern to anyone who is looking for a new overshirt pattern to try. [ID in comments, alt-text embedded.]
    18.8k
  3. When the lovely folks over at @atelierbrunette offered me to test their new Vichy collection I immediately got a vision of a 40’s-50’s inspired, summery dad shirt! Think a big camp collar with generous lapels, an oversized fit, and fell fitted shoulders with short sleeves that are on the longer side. Tuck it into some high waisted, pleated trousers and *chef’s kiss* To fulfil ✨my vision✨ I decided to mashup two of my favourite patterns: the body and the sleeves of the #MSClassicShirt from @modern_sewing_co (max bust 138 cm/54”) and the collar / center front extension area of the #GilbertTop from @helenscloset (max bust 147.5 cm/58”)! I made a few further modifications like straightening out the side seams, cropping the length, and shortening the sleeves and I had my perfect summer-dad shirt. Now the real fun began when I started working with this fabric. It’s a double gauze cotton with two different scales of gingham on the two sides! I chose to make the lapel facings, the back yoke and the collar out of the smaller scale, and the rest of the shirt out of the larger scale. It was my first time working with a double gauze fabric so I decided to go all out with the construction of this shirt and experiment with a bunch of new-to-me techniques. I documented the entire making process on my stories, which are all saved under the Double Gingham highlight - don’t forget to check it out! I wanted to challenge myself and not use my overlocker for this project - don’t get me wrong, I love my overlocker but I don’t like feeling dependent on it to beautifully finish the insides of my garments. Instead I finished all the seams with hand sewn flat felled seams, and I can’t tell you how proud I am of the insides of this shirt. I have a feeling this will become my preferred method for shirt-making moving on 💛 I included some photos of it worn inside out so you can see why I feel this way :D The buttons are matching ones from @atelierbrunette, it’s their classic matte buttons in the 10 mm size. This was such a fun challenge, and now I have the itch to make more shirts with beautiful insides! [ID in comments, alt-text embedded.]
    16.4k
Engagement rate benchmark
  • Median
Audience location by country
United States
27.63%
United Kingdom
15.69%
Australia
7.54%
Canada
6.37%
France
5.11%
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4. Joanna Magana

United States

trying to be the fun mom 🌿 faith, slow living, mindful fashion & simple joys thecasamagana@gmail.com

@thecasamagana
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Get audience breakdown
Followers
64.1k
Fake followers
15.87%
Engagement rate
2.15%
Average Reel plays
37.9k
Audience gender
male
2.58%
female
97.42%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
78.09%
Canada
5%
Australia
3.27%
United Kingdom
2.77%
Germany
0.79%
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5. Kristen Leo

Sustainable fashion and slow living

@kristenleo
@KristenLeo
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Followers
61.4k
Fake followers
22.4%
Engagement rate
4.03%
Average Reel plays
45.5k
Audience gender
male
9.43%
female
90.57%
Top performing Reels
  1. My lewk for the second gala for My Style Rocks with the theme "lingerie". My shoes are pre-loved designer and sold out on @bohboathens , the corset is thrifted and I made the rest of the dress from leftover scrap fabric I collected at a wedding atelier that I worked at many years ago. I wish I had had more time to devote on making the dress but I'm proud that at least I managed to finish it, even though I ended up looking like a shipwrecked fairy. Αυτο είναι το λουκ για το γκαλά της προηγούμενης Παρασκευής με θέμα το lingerie. Ο κορσές είναι αγορασμένος από κατάστημα με ρούχα δεύτερο χέρι πριν μισό χρόνο (νομίζω το συγκεκριμένο μαγαζί ονομάζεται Moda Italy Outlet και βρίσκεται στην Ομόνοια και βρίσκεται στην οδό 3ης Σεπτεμβρίου κοντά στο μετρό) το φόρεμα το έραψα σχεδόν όλο μέσα σε ένα βράδυ και το ύφασμα είναι από ατελιέ νυφικών στο οποίο δούλευα πριν αρκετά χρόνια και είναι από κομμάτια που περίσσευαν και θα πήγαιναν στα σκουπίδια. Θέλω επίσης να καλωσορίσω όλους όσους μόλις με βρήκατε τις τελευταίες εβδομάδες, και να πω ένα μεγάλο ευχαριστώ σε όσους με έχουν υποστηρίξει τόσο πολύ. Διαβάζω όλα σας τα μηνύματα αλλά δυστυχώς δεν προλαβαίνω να απαντήσω σε όλους, ξερω οτι εχετε παρα πολλές απορίες και ελπίζω να καλυψα μερικες στο χθεσινό q&a που θα βρείτε στα highlights μου. Έχω επίσης κανάλι στα αγγλικά και στα ελληνικά με βίντεο που απαντάω σε πολλές από τις ερωτήσεις που υπάρχουν για την ηθική και οικολογική μόδα και γενικότερα πληροφορίες για τον συνειδητό τροπο ζωής.
    11.9k
  2. A few weeks ago, on the 22nd of October I turned 30 and so a new decade of my life begins. As a fresh, green 20-year-old I pictured my thirties as the finish line, the final destination for all of life’s struggles, milestones and achievements, this has clearly not been the case. For better and for worse. 30 for women is seen as our expiration date, the point of no return where your face shrivels up and a magical alarm in your ovaries is set off, forcing you to trap any available man and procreate with them. Although it’s true my ass has seen better days and my energy levels aren’t what they used to be, the truth is, I love being older. Best part about it? Smelling bullshit from kilometers away. Being naive and gullible was the bane of my youth and there’s nothing really quite as empowering as reading peoples intentions. Another favorite part of being older? Having a much clearer understanding of who I am and to get that I had to question everything. I questioned religion, education, having kids, work, what my ethics were, what I ate, what I wore, what I bought, class, relationships, sexuality (the questioning never really ends) and I chose to reject a lot of the cultural and societal boxes that are expected of a woman my age to fit into. If I did anything right in my 20s, it was disregarding normality and allowing myself to grow as offensively and unconventionally as I desired.
    11.8k
  3. What a year! Sorry for the flex but I needed to remind myself of everything that was achieved in 2019 because sometimes I end up feeling like all my efforts are futile and that's definitely not the case! So here it goes, this year, in Hamburg I spoke at @conscious_loft about greenwashing and veganism, I took part in the Athens climate march as so many people around the globe are waking up and finally demanding climate justice. A video on my channel reached 3 million views! I talked about veganism and ethical fashion on @instylegreece , I was interviewed by @voguegreece , named as one of the top 5 sustainability influencers by @voguejapan and I wore a thrifted outfit at the @voguegreece opening party FOR ONLY €2, because you can always have fun with fashion, ethically, sustainably and on a budget. Finally, I was also interviewed for @kathimerini and @shapemaggr I'm so grateful to everyone this year that offered me their platforms and allowed me to talk to their audience about ethical living, veganism and sustainable fashion. Thank you, to every single one of you that reached out to me to let me know you've gone vegan, quit fast fashion and radically changed the way you consume. Thank you Patrons, for making everything I did this year so much easier to accomplish. I took some time off this last month to recharge because 2020 is starting off with a bang and I can't wait to be able to tell you more about it. The 20's are here, let's make this the decade of compassion, for all humans, workers, animals and our beautiful planet.
    11.6k
Engagement rate benchmark
  • Median
Audience location by country
United States
23.06%
United Kingdom
10.39%
Greece
9.55%
Australia
4.77%
Germany
4.5%
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6. ⠀⠀⠀⠀⠀⠀Jenny | self portraits | travel | nature

Self-portrait Artist & Storyteller 🎥 Photography and Nature ✨ Dressed in slow fashion🪡 Friends with a tripod 🩶

@whimsicalview
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Followers
61.3k
Fake followers
23.86%
Engagement rate
3%
Average Reel plays
6.7k
Audience gender
female
64.45%
male
35.55%
Top performing Reels
  1. I V A N K U P A L A Five girls from different backgrounds, united through an ancient Slavic tradition. Thanks to these fairies for taking the chance to meet and create together @viktorianworld @rybaizumrud @hanna_von_der_pantokrator @akmerina
    111.2k
  2. Wishing everyone a magical Samhain! ✨🕯️ Walking through the morning mist, wrapped in mystery and laughter, we @whimsicalview celebrate the thinning of the veil and the warmth of friendship. May this day bring you light and a touch of enchantment. 🌙🍂 👗👗 @linennaive #enchanted #whimsical #fairytail #cottagelife #cottagecore #cottagestyle #selfportrait #portraitsmadeinaustria #photography #shooting #vision #canon #photooftheday #portraitfoto #darkacademia #picoftheday #canonaustria #austria #creativephotography #storytelling #moodyports #liveforthestory #fineartphotography #fairycore #samhain #spookyseason #witchesofinstagram #witches #autumn #foggymorning
    39.3k
  3. S w e a t e r W e a t h e r I feel blessed being able to capture our sillyness 🤍 What started as a short trip to the nearest forest, ended in a beautiful golden hour. Swipe to see our simultaneous hair flips and a third person appearing in the scene 😅 Skirt @sondeflor
    29.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
18.79%
India
6.96%
United Kingdom
5.73%
Brazil
5.69%
Austria
4.55%
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7. Amanda Demelo

United States

butter mom, fashion, faith, and slow living mom of four 🐣🐣🐣🐣 better in person 💌 amandasdemelo@illuminatesocial.co

@amandasdemelo
@amandasdemelo
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Get audience breakdown
Followers
36k
Fake followers
4.97%
Engagement rate
4.22%
Average Reel plays
42.4k
Audience gender
male
16.57%
female
83.43%
Top performing Reels
  1. This title is a little cheeky to grab your attention ;) but as someone who wants a large family, it was actually so important to me that I enjoy giving birth. Being pregnant for ten months and then going through the grueling process of labor and delivery is not for the faint of heart. So these are some tips for how I’ve made it manageable. Of course- no one has to have an unmedicated birth to feel empowered or enjoy birth, but I had a conviction towards it. If that’s you too, I hope this is helpful! (I recorded this whole convo and it was 15 min lol soooo maybe a part two coming if you want??) Here are my non negotiables: 1. Learn to be soft and breathe through contractions. I use @christianhypnobirthing app every night and practice 360 diaphragm breathing while I listen! Learning to release the tension from my body and practice this breath work is SO important because when I am in labor, I can use these skills to hopefully remove the tension from contractions. During pregnancy, practice the breathing anytime you feel stressed, frustrated, tense, or even when you experience a braxton hicks! 2. Eliminate fear. Knowledge helps me with this! I wrote down everything I was afraid of and then read about the worst thing that would happen and then how I could work with my medical team to prevent them. I asked my team what they do if “xyz”. For a homebirth, I prepared myself on transfers and red flags to look for! Feeling prepared and knowing what to expect, helped me sooo much in trusting the process. Also loved reading Ina Mays Guide to Childbirth and listening to birth podcasts!
    195k
  2. Anyone else have different discipline styles or is this too niche 😆😆
    33.7k
  3. Moving from our 2,800 sq ft home and paying $3,300 a month with utilities to now living in 1,000 sq ft home with no mortgage!!! 🥹 Financial peace is obviously a huge reason to downsize, but I also was spending over an hour a day to keep my house tidy. I felt like I was more stressed with house work than I was enjoying our kids and I hated that about me. Our house had so many rooms that were still unfurnished and we weren’t even using. Just two weeks in our sweet cottage and clean up has never been easier, we have minimized and gotten rid of so many toys, clothes, and kitchen tools we didn’t need, and we have all been already experiencing so much peace with the money we are saving. Just my two cents that we truly don’t need the biggest house on the block and maybe it could even be easier to live so far below our means! x
    16.6k
Engagement rate benchmark
  • Median
Audience location by country
United States
90.97%
Brazil
1.72%
Australia
1.08%
Ireland
0.86%
France
0.65%
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8. Tess Johnson

Minnesota homemade clothing & homegrown flowers

@little_wifey
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Get audience breakdown
Followers
34k
Fake followers
21.29%
Engagement rate
2.56%
Average Reel plays
48.1k
Audience gender
male
18.18%
female
81.82%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
37.85%
United Kingdom
7.2%
Australia
5.08%
Canada
4.68%
Spain
3.28%
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9. Cathi Rae

United Kingdom

Poet, spoken word artist, body posivity model and campaigner against ageism in the world of fashion....slow fashion and preloved advocate..

@cathirae
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Followers
31.9k
Fake followers
21.99%
Engagement rate
3.7%
Average Reel plays
3k
Audience gender
female
86.73%
male
13.27%
Top performing Reels
  1. There was a time, oh my tiny corner of Instagram, when we, perhaps naively trusted photos...we knew that we held our stomachs in or turned to 'our best side' but generally a photo showed you what someone looked like... And then came airbrushing and image manipulation and Photoshop and these weren't the just for professional photographers.. almost everyone had a phone which could do some level of this... And now, we have AI on our phones...we can download apps to make our images look 'perfect'...taller, thinner, younger, blemish free... It's hardly surprising that many of us feel unhappy with the way we look or that we find ourselves comparing ourselves to the more and more glossy images shared on social media. The bodies we look at seem to look nothing like ours and in fact they look nothing like the people they claim to portray... So here's my body...it has scars and blemishes... wobbly bits...soft and ageing skin...it is the body I live in and yes, I could (if I knew how 😆) 'correct' this image... become part of the problem.. create a photo that fuels body anxiety in other people...play to a narrative that sees realistic ageing as shameful.. But instead I'm sharing the imperfect...the real...a riposte to a world where we can no longer trust our eyes and where we are told to measure ourselves against something that doesn't actually exist. Happy Saturday y'all #realbodies #saynotoai #ageingbodies #realisticageing #bodynormativity #bodypositivitymodels #reallife #dontbelievewhatyousee #yourbodyisgoodenough #lifemodel #agepositivecontentcreator #visibleolderwomen #cronehood #ilookmyage
    1.1k
  2. So..bite me Instagram bots.. Yesterday, if you were quick, you might have seen my post and image.. A photo from a series that I've shared with no previous issues...a back view of a seated life model... But yesterday, the bots said NO and I received a warning ⚠️ I'm annoyed about this because it's so difficult to see images of ordinary ageing bodies and bodies with normal flaws.. Social media is full of thousands of images of hyper thin models.. Social media is full of photos that have been A.I enhanced and more and more images of bodies that have been completely created by A.I...quite literally bodies that bear no relation to real human beings. We all know what the damage these sorts of images do... eating disorders, body dysmorphia, the terrifying rise in cosmetic surgery and procedures in young people. But these photos are acceptable, even encouraged...the bots are happy to fill out phones with pictures that literally damage our mental health. And I know from previous experience (this is not my first run in with community guidelines 😞) that I'm now likely to be shadow banned for a while... ensuring that few people see my work..so if you can see today's post, it would be super helpful if you could comment or share or generally send a message that in this tiny corner of Instagram we want to see ordinary images of ageing and real bodies being lived in by real people. Happy Wednesday y'all #communityguidelines #thebotshavestruckagain #AIimagesuck #shadowbanned #realpeople #weneedtoseerealbodies #visibleolderwomen #realisticageing #perfectiondoesntexist #perfectlyimperfect #seniormodels #ordinairywomenaregoodenough #yourbodyisgoodenough #saynotoAIimages #refusingtobeinvisible #ilookmyage
    569
  3. The revised and extended 2025 version of 'Your cleaner hates you and other poems' was launched last night. I even made it into a local paper 😆 A huge thanks to everyone @coalville_can for hosting the event and taking such good care of me and to @constantine.author for all his care and hard work in publishing it. More thanks to @the_bee_warrior_poet for such a lovely support set and to all the open mic poets who came to share their own work and to @thrasivouloujamie who rocked up and shared some poems from his new collection too. You can buy it on Amazon and Waterstones OR if you'd like a signed copy message me and we can go old school and I will post it out. And yes, I wore a fancy jacket because why not 😆. Happy Saturday y'all #poetsofinstagram #spokenwordartist #liveperformance #livepoetry #poetrymatters #supportlivingartists #supportsmallpresses #poetrycommunity #yourcleanerhatesyou #oldercreatives #ageisntabarrier #agepositivecontentcreator #visibleolderwomen #statementjacket #visibleolderwomen #seniorstyle #fridaynightstyle #ilookmyage #thisiswhat62lookslike
    492
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
48.39%
United States
14.08%
Australia
2.89%
Canada
2.58%
Italy
1.98%
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10. ꧁ 𝙻𝚒𝚕𝚢 𝙷𝚎𝚛𝚋 ꧂

United States

🪡 very slow fashion seamstress & designer 🧵 historically inspired, natural fiber, handmade to order 🌛commission books open!🌜

@_lilyherb_
@herbwitch
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Get audience breakdown
Followers
31.2k
Fake followers
16.76%
Engagement rate
4.74%
Average Reel plays
67.3k
Audience gender
male
7.92%
female
92.08%
Top performing Reels
  1. The Rosemary Robe Inspired by 1850s women’s dressing gowns, this beautiful beast of a robe is finally finished, I think. I may add some more ruffles to the sleeves. I spent a long time at my kitchen table making this and looking at the rosemary plant across the table from me, I would rub the leaves between my fingers and while I was sewing I would get hints of the scent. Details! Self drafted pattern, 20 yards of second hand dead-stock cotton, 25 antique shell buttons, every edge roll-hemmed and/or French seamed, probably around 50 hours of machine stitching and 10 more of hand stitching. If you want one, or something like it, follow me on depop @lilyherb for my eventual inventory, or email me to discuss commissions. 🤍
    126.9k
  2. bringing flowers to a friend, and wearing a dress I made 🌹
    65.7k
  3. The Primrose Skirt - sold! 40 hours of work in this beauty, 20 yards of vintage deadstock cotton voile, hand embroidered waistband, five antique shell buttons, a giant pocket, hem circumference of 645 inches. Probably a million inches of rolled hems but who’s counting! Available now on my depop @lilyherb
    36.6k
Engagement rate benchmark
  • Median
Audience location by country
United States
41.68%
United Kingdom
6.95%
France
4.59%
Canada
3.97%
Russia
3.6%

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11. Sabs 🌿

United States

🍏 ethical fashion • vegan food • low waste 🐚 lenape land/bkny 🌲 cofounder @intersectionalenvironmentalist 💼 sabs[at]pharos.co

@sustainablesabs
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Get audience breakdown
Followers
28k
Fake followers
21.4%
Engagement rate
4.74%
Average Reel plays
2.4k
Audience gender
male
8.4%
female
91.6%
Top performing Reels
  1. If you get this wrong you’re a bad partner just sayin 😤 [video description: top down view of produce in farmers market bins, including cucumbers, plums, blueberries, tomatoes, watermelons, and peaches. The text ‘Think you know your girlfriend? Which one is she choosing: 🥒🫐🍅🍉🍑’ appears on screen.]
    422.9k
  2. Ruh roh I pissed off the fashion police 🚨🤭 if I’ve learned anything from finishing 6 seasons of SATC, it’s to wear whatever the fuck makes you happy. Cause for every one of these 👆🏻 online comments, I get 5 IRL compliments 🥰 Bead chain is #ethicallysourced + gifted from @fairecollection 🤎 [video description: a series of clips featuring Sabs in different outfits wearing her sunglasses and bead chain combo. A screenshot of an annoying comment reads: Wearing eyeglass keepers like that is giving ‘guy who wears baseball caps backwards but uses his hand to shield eyes from the sun’.]
    94.6k
  3. Let’s be real: fashion ‘rules’ are made up by marketing companies to make us feel bad about ourselves, spend more money on products we don’t need, and buy shit that ultimately has led to our unsustainable culture of overconsumption 😵‍💫 What other fashion faux pas’s do y’all think need to be retired? 👀 [video description: a series of clips featuring Sabs in different outfits, including a black sundress + baseball cap, a long sleeve crop top, a black top + long green skirt, a long silky green dress, a long sleeve top + black wide leg pants, and a backless top + green skirt.]
    29.5k
Engagement rate benchmark
  • Median
Audience location by country
United States
46.65%
United Kingdom
10.68%
Canada
6.17%
Australia
5.1%
Germany
2.38%
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12. Stein Ove Fenne

CEO | Investor | Slow Fashion Advocate - championing personalized, sustainable & timeless style. #todaynottomorrow

@steinovefenne
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Followers
27.1k
Fake followers
8.04%
Engagement rate
2.5%
Average Reel plays
2.5k
Audience gender
male
12.51%
female
87.49%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United States
61.01%
Canada
11.07%
Norway
6.14%
Germany
3.25%
Finland
2.29%
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13. Andrea Gaughan | Knitwear Designer

United States

🌿 slow fashion focused knitting patterns 🌞 always size inclusive ⛰️ Asheville, NC ↓ find my knitting patterns & newsletter here!

@andrea.gaughan.knits
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Followers
24.4k
Fake followers
14.8%
Engagement rate
3.54%
Average Reel plays
10.5k
Audience gender
male
4.14%
female
95.86%
Top performing Reels
  1. WELP this post has a ton of text but hopefully you all can find this info useful! 💗 It’s not a perfect system, but I think it’s a huge improvement from a single fit that’s actually graded on a women’s size chart only! (Or what some folks do *I believe*, say a design is “unisex” by using a men’s sizing chart instead!) There’s a lot of complexities surrounding this, but this is the method I’ve found best so far to make my designs more inclusive. What are your thoughts on this approach? #knitting #knitweardesign #sizeinclusivestitches #genderinclusive #knittinglove #knitstagram
    6.8k
  2. Sweater season is BACK! 🙌🏻🍂🧶 I’ve always loved the approach of fall, but as a knitter it’s become an extra special time of year!! I LOVE all my summer knits, but there’s few things better than being able to bring back out all my handknit sweaters 🥰🥰🥰 #knitting #knittinglove #knitstagram #knittinginspiration #slowfashion #handmadewardobe
    5k
  3. Have you tried out this method of hanging up sweaters? Hanging them up the usual way can stretch them out! I found out about this idea from other knitters here on IG! I want a two layer rack now so I can fit more 🙂 #knitting #knittinglove #knittingtips #handmadewardrobe #slowfashion
    3.3k
Engagement rate benchmark
  • Median
Audience location by country
United States
57.59%
United Kingdom
8.35%
Canada
7.79%
Australia
3.42%
Germany
3.11%
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14. izzy manuel || chemistry + slow fashion and lifestyle

United Kingdom

🌷dopamine dressing slow fashion and lifestyle 🧪Masters in Chemistry seen in @britishvogue 🇭🇰x🇮🇳- London, UK 💌 liberty@libertytheagency.com

@izzy_manuel
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Followers
21.4k
Fake followers
12.45%
Engagement rate
2.39%
Average Reel plays
7.6k
Audience gender
female
93.14%
male
6.86%
Top performing Reels
  1. meet my mid-century modern faux suede Italian dressing table / vanity 😭 did I SCREAM when I saw this on @ebay_uk , yes I did😂 eeekkk let me know what you think in the comments 💌 and if you have any second hand furniture finds that make you happy! this dresser I think might be my best second hand furniture find, it was in such good condition considering it’s age and just is a work of art🥹 I paid £350 for this (plus the courier cost) and I think if I got this from a vintage furniture seller I would have paid over £1k?! I will always say that second hand and vintage furniture is so much better than most of the fast homeware you get these days, and with trend cycles in homeware too, we are just producing way too much unsustainably and I will always say that second hand is the way to go💗 (and it is cheaper!!)
    1.9k
  2. mum I made it into @britishvogue best street style for my first @cphfw 😭I actually cried when I saw this I couldn’t believe it! 🫶🏾 if you ever need proof that second hand is NEVER second best then here it is! I think goes to show that second hand doesn’t have to be boring and it can be fun and colourful!!💛 when I joined @libertytheagency one of my big big goals was to be in vogue as susty creator so I really do feel emotional about it🥹 thank you @heidijones.photo for these images and @noorunisa for the snap in Vogue, still in shock😭 #cphfw #copenhagenfashionweek #streetstyle #maximaliststyle #sustainablefashion #slowfashion #thriftedfashion #thriftedstyle
    1.8k
  3. I think heritage is so important when it comes to sustainability because it connects us to our clothes, which is why styling my mums wedding dress really feels so special 🥹 let me know in the comments if you have any clothes from family or from you heritage that mean the world to you! I want to hear all your stories 🥹💌 Being half Indian and half Chinese, I don’t wear traditional dress (well ever really) but wearing my mums wedding dress made me feel so connected to my heritage but also connected to the dress itself and that made me want to look after it and cherish it ✨because that is what slow and sustainable fashion is💝 thank you @one_scoop_store for the most beautiful vintage coat and the most insane curated secondhand ✨and of course @rambosphotos for bringing my mums wedding dress to life 🥹 #sustainablefashion #sustainablestyle #editorialfashion #redoutfit #thriftedthis
    1k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
60.79%
United States
15.33%
Australia
3.93%
France
1.8%
Canada
1.69%
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15. ✨Jade✨

United Kingdom

💖Sustainable slow fashion 💖 🧶Sewing & Crochet 🧶 🌱Sustainable(ish) living 🌱 💜Owner of @mypoorpurse 💜 💌sustainablyjade@gmail.com💌

@by.jadeyb
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Followers
21.3k
Fake followers
19.22%
Engagement rate
8.18%
Average Reel plays
7.9k
Audience gender
male
7.38%
female
92.62%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
44.67%
United States
26.88%
Australia
3.64%
Mexico
3.39%
Canada
2.65%
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16. CLOUD999 | Miranda

United States

🦋 CUSTOM FESTIVAL FASHION ✨ ☁️ One-of-a-kind Designs, Handmade to Purrfection ☁️ 🪡 customs are open 💫

@cloud999.spin
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Followers
16.9k
Fake followers
11.35%
Engagement rate
2.2%
Average Reel plays
8k
Audience gender
female
88.42%
male
11.58%
Top performing Reels
  1. 🌸GIVING U A CLOSE UP OF THIS MAKEUP by @nicoledahlin she smashed it all 3 days of this festival! so much inspiration for festival season! 🌸 🦄 i always thought the first time i would see @borisbrejcha would be at Tomorrowland or something so i made sure i looked presentable for him at @bodylanguage !!!🥺🙏🏼😭💜🦄🌸✨ I love u Boris!!! u r my favorite flavor of edm 🥳🔥❤️‍🔥 🦋COACHELLA ORDERS ARE OFFICIALLY CLOSED🦋 One of a Kind | Handmade | Festival Fashion ✨☁️ available in my shop • linked in my bio✨☁️ ~~~~~~~~~~~~~⁠ #rave #raveoutfit #raveoutfits #festivalfashion #festivaloutfit #festival #festivalstyle #edmfestival #fashion #ravestyle #festivalcustom #ravebabe #countdownnye #womanowned #ravefashion⁠ #festivalvibes #custom #burnergirls #electricdaisycarnival #ravebabes #festivallooks #edmfashion #raveclothes #ravequeen #edmbabe #festivalready #girlswhorave #festivalwear #festivalseason #tomorrowland
    14.7k
  2. whole squad glistening in custom CLOUD999🪩✨ this weekend at Imagine was extremelyyy magical in so many ways!! not only was @tatum.bell , our previous giveaway winner, attending and going to be wearing her custom, but she also ended up camping right next to us💜🙌🏼 we connected immediately and decided to glam her up for this first night of the festival! & of course we all matched🥲💜💖🦋✨🧜‍♀️ what a wonderful omen this synchronicity was for great weekend ahead!🌈💃🌞💕 ——————————————— custom•handmade•one of a kind CURRENTLY SOLD OUT OF ALL INVENTORY! look out for upcoming drops✨💜 —————————————————— #imaginemusicfestival #imagine #nocturnalwonderland #nocturnal #festivalfashion #goldrush #festivalstyle #festivaloutfit #ravefashion #raveoutfit #ravewear #ravegirls #festiebestie #bellbottoms #festivalmakeup #ravemakeup #facegems
    14.6k
  3. lil rave mermaid🧜‍♀️ This Custom Bad Bitch Bell Bottom set is by far, one of my favorites!!! So mystikal and magikal!! It is undeniably, a show-stopping outfit for a real life Disco Siren🦋🧜‍♀️🪩☁️✨ 🫶i’m obsessed🫶 #festivalfashion #ravefashion #ravewear #festivaloutfit #raveoutfit #bellbottoms #edmfestival #imaginemusicfestival #lostlands #goldrushaz #relentlessbeats
    7.1k
Engagement rate benchmark
  • Median
Audience location by country
United States
83.84%
Canada
3.4%
Australia
3.08%
United Kingdom
1.64%
Brazil
0.96%
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17. myn ✿

Canada

ᜋᜒᜌ᜔ᜇ᜔ᜊᜌ᜔ᜋᜒᜈ᜔ 🌷 eco-friendly slow fashion ♡ handmade with love by @mynmiro ♡ commissions are OPEN ♡ based in Calgary, Canada 🇨🇦 🍁

@madebymyn
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Followers
16.8k
Fake followers
19.21%
Engagement rate
14.86%
Average Reel plays
9.4k
Audience gender
male
7.01%
female
92.99%
Top performing Reels
  1. [PATTERN IS OUT] ♡ tester call ♡ link in my bio! 🔗 ++ tysm to @ambrochet for helping me with some design decisions and for @softlymadecottage for inspiring the shape of this bag 🥺💕 introducing the bag of my dreams 💭 the nuit étoilée bag! 🌃 because i have the creativity of a goldfish, i decided to translate “starry night” in french (because i’ve been trying to learn french) to name this bag! the painting on the bag is the starry night by vincent van gogh that doubles as a pocket :3 vincent van gogh is an artist who had a troubling life filled with turmoil and despair whose art was not appreciated by the people of his time. his story has truly given me a deeper appreciation for his art and the way i see people’s art. like him, artists use art as a creative outlet for their emotions and this even translates to crochet. crochet, like painting, is a form of art where people just let out their creativity, joys, frustrations, etc. this is honestly why this piece means more to me than just a regular bag with a crochet painting on it 🖼 and i hope this will remind all of us that even if the people around us might not see the value in our art, we should never lose ourselves to conform to the norms of society. the testing phase will start next week (since im currently writing the pattern still) and will end in 2-3 weeks but is flexible to the testers. if most of the testers finish earlier, we can move up the deadline but most are not finished, we can push the deadline further. materials: 🖌 yarn (any type, i used milk cotton) 🖌 3.5 mm hook 🖌 optional - canvas cloth (or any type of lining/cloth, i recommend canvas mesh) 🖌 optional - ribbon 🖌 needle and thread (to sew the lining and ribbon) 🖌 darning needle 🖌 scissors 🏷 tags: #crochetersofphilippines #crochetphilippines #philippinescrochet #wip #crochet #crochettop #crochetpattern #crochetfashion #crochetwear #crochetwearables #makesomethingeveryday #makers #makerssingapore #crochetbag #crochetsociety #crochetgram #crochetcommunity #crochetinspiration #crochetlife #crochetersofinstagram #crochet #craftsposure #crochetallday #aesthetic #testercall #supportlocalsg #crochetproject #patterntest
    12.2k
  2. 🧚🏻‍♀️ PATTERN RELEASE 🧚🏻‍♀️ link in my bio 🔗 it is finally d-day and im so happy to announce that the nuit étoilée pattern is now LIVE (both on my ko-fi and through dms for gcash) 🖌👩🏻‍🎨🌃 the nuit ètoilèe bag is a nod to the beautiful starry night painting by vincent van gogh 🎨👨🏼‍🎨 this bag is of medium size and can hold most day-to-day items with its boxed structure 🌌 the starry night patch serves as a pocket that is able to hold your essentials such as cards and cash wholst👛 this bag is truly a labor of much love from myself and my testers who dedicated their time to helping me perfect this pattern 🥹🫶🏻 🏷 tags: #crochetersofphilippines #crochetphilippines #philippinescrochet #wip #crochet #crochettop #crochetpattern #crochetfashion #crochetwear #crochetwearables #makesomethingeveryday #makers #makerssingapore #crochetbag #crochetsociety #crochetgram #crochetcommunity #crochetinspiration #crochetlife #crochetersofinstagram #crochet #craftsposure #crochetallday #aesthetic #crochetstrawberrybag #supportlocalsg #crochetproject #patterntest
    11.8k
  3. 🧚🏻‍♀️ PATTERN RELEASE 🧚🏻‍♀️ link in my bio (30% discount for 3 days!) 🔗 for ph buyers you may purchase through gcash ! just send me a dm 🥹 AAAAA i am SO happy to be sharing this release with you guys for my love potion vest pattern! i absolutely am so in love with how this turned out and im so stoked to see everyone’s versions 🥹🫶🏻🌷 this pattern is advanced beginner level and deals with basic stitches and graphs! 🌷 i also included video tutorials for confusing parts 🧇 i want to thank my testers who have BLOWN ME AWAY with their versions 😭🌷 i was especially inspired by @stitchesbycat to make a design in the heart and I DO NOT REGRET IT LOOK AT THIS BEAUT 😭🌷 🏷 tags: #crochetersofphilippines #crochetphilippines #philippinescrochet #wip #crochet #crochettop #crochetpattern #crochetfashion #crochetwear #crochetwearables #makesomethingeveryday #makers #makerssingapore #crochetbag #crochetsociety #crochetgram #crochetcommunity #crochetinspiration #crochetlife #crochetersofinstagram #crochet #craftsposure #crochetallday #aesthetic #crochetstrawberrybag #supportlocalsg #crochetproject #patterntest
    11.7k
Engagement rate benchmark
  • Median
Audience location by country
Philippines
22.69%
United States
21.14%
Brazil
4.51%
Mexico
3.8%
Vietnam
3.77%
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18. Thatch Wears 🌿 #ThatchTribe

United Kingdom

🌿 Organic | Ethical | Slow Fashion 👕 Gender-neutral | Made in Wales ✨ Join the #ThatchTribe → @ThatchWears ⬇️ BRAND INSTAGRAM ⬇️

@thatchtribe
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Followers
16.7k
Fake followers
18.33%
Engagement rate
3.49%
Average Reel plays
-
Audience gender
male
33.48%
female
66.52%
Top performing Reels
  1. 👕 Level up your look with our "Smiley Skull" tee! 😎🌟 This shirt makes a bold statement with its unique design while being environmentally conscious. Crafted with care in Cymru/Wales 🏴󠁧󠁢󠁷󠁬󠁳󠁿 using premium organic cotton 🌱, it offers a sleek, edgy vibe that's gender-neutral 👩‍❤️‍👨. Check out the simple care instructions ⏱️ and rock the streets in style. Available in sizes from XS to 4XL, ensuring a perfect fit for every adventurer. 🏹💀 #EdgyFashion #EcoChic #DiscoverYourStyle
    821
  2. 🔥 LOVE BROKEN SKULL CLOTHING 🔥 When it comes to awesome apparel, Broken Skull Clothing is the real deal! 💀 I recently had the pleasure of shopping on their website, and I've got to say, it's been an amazing experience. The site was incredibly user-friendly, making my shopping spree a breeze. 🌟 Not only that, but the delivery was pretty swift, so I didn't have to wait long to rock their stylish gear. 🚚💨 But what truly sets Broken Skull Clothing apart is their exceptional customer service. They deserve a solid 10/10! 🌟🌟🌟🌟🌟🌟🌟🌟🌟🌟 Whenever I had questions or needed assistance, their team was right there to help. It's the kind of service that keeps me coming back for more. 😁 I've shopped here multiple times now, and I'm officially a fan! If you're looking for killer clothing and top-notch service, do yourself a favor and check out Broken Skull Clothing. You won't be disappointed! 💯 #BrokenSkullClothing #FashionGoals #HappyCustomer #TopNotchService #ShopTillYouDrop 💀👕👖🛍️
    637
  3. 💀 We’re Broken Skull Clothing ☠️ • • • #clothingline #clothingbrand #clothing #fashion #streetwear #apparel #clothes #style #brand #clothingstore #tshirt #ootd #streetstyle #clothingboutique #onlineshopping #design #tshirts #clothingbrands #clothingcompany #clothingdesign #fashionblogger #mensfashion #tshirtdesign #clothingmanufacturer #hoodies #fashionista #streetfashion #like #art #fashionstyle
    505
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
88.85%
Spain
3.3%
United States
1.52%
India
0.76%
Greece
0.51%
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19. LUCIÈRNAGA by Lucie Ortega

🌊Slow Fashion story between Europe & Central America. Corazón Latino-acento Francés ✂️Made in El Salvador ♻️ Recycled Fabric 📸 TAG us #luciernagasv

@luciernaga.maison
@luciernaga.sv
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Followers
15.5k
Fake followers
7.84%
Engagement rate
3.9%
Average Reel plays
3.8k
Audience gender
male
9.82%
female
90.18%
Top performing Reels
  1. Estamos súper felices de anunciarles que este mes tendrán en tienda nuevos estilos de sus diseños favoritos. También participaremos a la pasarela de @radarshow para presentarles estos nuevos estilos, que esperamos les encantarán. ✨#madeinelsalvador🇸🇻 #beachwear #luciernagasv #slowfashion
    4.2k
  2. Meet Stella reversible, our signature reversible print! Hand-painted with delicate watercolor designs, Stella is crafted from eco-friendly, recycled fabric to offer both style and sustainability. Flip it for two unique looks in one stunning piece! Perfect for making a splash this season. 🌊
    2.2k
  3. Tú eres el sol .. ☀️ • • • #slowfashion #sustainable #handmade #Beachwear #MadeinElSalvador #modasosteniblesv #prints #patterndesign #responsibleswimwear #recycledfabric #swimsuit #travel #luciernagasv #losangeles #california
    1.5k
Engagement rate benchmark
  • Median
Audience location by country
United States
28.71%
France
28.24%
United Kingdom
14.3%
El Salvador
3.72%
India
3.68%
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20. Jo

Canada

🍋👖 (she/her pronouns) Slow fashion + sewing finsta 🧵

@lemonwearsclothes
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Followers
13.7k
Fake followers
22.96%
Engagement rate
2.34%
Average Reel plays
7.4k
Audience gender
male
2.69%
female
97.31%
Top performing Reels
  1. First finished make of #memadeMay2024! In keeping with tradition, I sewed myself something special for Mother’s Day while B took the kids out — and appreciated the heck out of them and their sweet cheeks when they got home. 🥹 🧵: This is the #wikstenshiftdress that is a true TNT pattern for me. I always make the size 2 and still have lots of room everywhere. This version is the long length with side slits. Fabric is a striped green linen from @blackbirdfabrics. I biked to work wearing it today (with my @simply_merino bike shorts underneath, which I have been wearing everyday I wear a skirt or dress since I got them!!! Could not recommend the shorts more)— I love this dress so much! It turned out exactly as I imagined when I saw the fabric. Bonus is that I remind myself of a 🍉❤️ #lemonsews #memade #imakemyownclothes #sewsewsew #blackbirdfabrics
    2.2k
  2. I love my kids deeply, annnnd what I crave on Mother’s Day is to be alone for a chunk of time. Yesterday, B took the kids for 4 hours and I had pancakes at @flourist and made these pants! Perfect day. I was inspired by @sml_hands and her scrap busting pair. 💕 🧵: These are my TNT (actually, everyone’s TNT pattern) #pomonapants in a black and oatmeal washed linen from @blackbirdfabrics. These weren’t scrap busters for me, so I did buy 1.5 m of each color, which means I have enough to do something else with. Matching top?? 🧵: I cut a size 6 and gave myself plenty of extra wiggle room in the waist band. I’m realizing that I constantly cut off 3” at the hem, so I will need to remember that for next time dear diary. 🧵: seeing everyone’s makes this month has given me my sewjo back! Yay! Long live #memadeMay2023 If you don’t sew and you like this look, you should order a pair from @glasnostworkshop! #lemonsews #pomonapants #blackbirdfabrics #bryr_kelp
    1.7k
  3. Last day of #memademay2024, and my new favourite pants I’ve sewn. Chartreuse linen, #pomonapants. I was wearing them when I saw the most horrific images I’ve ever seen, coming out of Rafah, and they grounded me through the day. Clothing is medicine. People using their voices is medicine. Feeling the tide turning after 8 long months is medicine. I have been weeping a lot this week. I was going to double down on my stories about my frustration about a lot of the silence I see in the ethical shops that I support, the influencers who I respect— but I think instead I want to say I am so grateful to the ones who have been speaking up. Endless gratitude to @sprouting.littles @beatonstudio @sarahmusa @rubinskiworks @bugclothing @lareunionstudio @spaghetti_western_sewing @beatricevalenzuela @bohemegoods @chez.hannie.patterns @desireedawsonmusic for being examples of brands and people who are being loud. There are others, who am I forgetting? Let me know below. I have deep hope that as the tide keeps turning, more of you will join. I have to believe that what has felt muzzled and hard for you will find voice very soon. Free Palestine. End the occupation. I didn’t know how to say this for all of my adult life, so I am making up for lost time. As a relative newcomer to this liberation movement, I know you can get here too. ❤️🇵🇸 #memademay #lemonsews #sewsewsew #memade #ethicalfashionrepresentationmatters #pomonapants #blackbirdfabrics
    1.4k
Engagement rate benchmark
  • Median
Audience location by country
United States
68.92%
Canada
12.24%
United Kingdom
4.15%
Australia
2.25%
France
1.13%
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