Top 20 Sustainable Beauty Influencers on Instagram (Mar 2026)

We found 77 sustainable beauty Influencers
These influencers mention 'sustainable beauty' in their Instagram bio. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
03/01/2026
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1. Petrina

Australia

Sustainable gardener/florist Grow beauty. Give joy 💛 @thedesignfiles @gardeningaustralia @bhgaus @leaf_supply ‘Bloom’ book

Followers
326.7k
Fake followers
15.69%
Engagement rate
2.23%
Average Reel plays
167.7k
Audience gender
female
92.89%
male
7.11%
Engagement rate benchmark
  • Median
Audience location by country
Australia
75.33%
United Kingdom
4.88%
New Zealand
4.84%
United States
4.65%
Italy
1.07%
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2. Sarah Jalal

🇸🇩 👩‍❤️‍👨💍👩‍🍼👶👼🏼🧪🌿🏋🏾‍♀️👗💄🍕♉️ Sudanese | Mom of two | Sustainable Fashion & Beauty | Culture ✨ 📧sara.gemus@gmail.com

Followers
28.7k
Fake followers
14.77%
Engagement rate
6.95%
Average Reel plays
44.8k
Audience gender
female
64.66%
male
35.34%
Engagement rate benchmark
  • Median
Audience location by country
Sudan
36.69%
United Arab Emirates
10.69%
United Kingdom
9.43%
United States
6.5%
Egypt
6.5%
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3. Bryan Yap

Philippines

President, Lepanto Mining. Championing sustainable gold mining and the beauty of the Philippine Cordillera. #BiyaheNiB 🇵🇭🇨🇦

Followers
18.9k
Fake followers
27.4%
Engagement rate
2.46%
Average Reel plays
8.7k
Audience gender
male
69.32%
female
30.68%
Top performing Reels
  1. 243.8k
  2. 131.6k
  3. 3.9k
Engagement rate benchmark
  • Median
Audience location by country
Philippines
53.55%
Thailand
10.71%
Indonesia
8.41%
Brazil
4.07%
United States
3.92%
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4. Nicole Rémy

United States

✨ Sustainable & Clean Fashion, Beauty 🎤 In Game Host @seahawks 👇🏾 Shop my life

Followers
15.3k
Fake followers
20.43%
Engagement rate
3.79%
Average Reel plays
6k
Audience gender
male
15.48%
female
84.52%
Engagement rate benchmark
  • Median
Audience location by country
United States
87.52%
United Kingdom
1.85%
Canada
1.16%
South Africa
0.79%
India
0.77%
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5. THESPOTBEAUTY

All Things Conscious + Sustainable Judge The Beauty Shortlist Awards 2019-24 Clean + Conscious Awards 2020-22

Followers
13.9k
Fake followers
28.71%
Engagement rate
1.6%
Average Reel plays
4.7k
Audience gender
male
11.94%
female
88.06%
Engagement rate benchmark
  • Median
Audience location by country
United States
40.76%
Australia
18.79%
United Kingdom
8.28%
Canada
5.49%
Italy
2.15%
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7. Alexa Christina Rice

United States

💄Founder @heybeechbeauty (sign up at link in bio!) sustainable beauty 💖 environmental justice Fashion obsessive💎👠👗 📧: alexa@beechbeauty.com

Followers
12.2k
Fake followers
29.39%
Engagement rate
1.71%
Average Reel plays
1.1k
Audience gender
female
94.39%
male
5.61%
Top performing Reels
  1. 11.6k
  2. Went to Harvard Divinity School, and all I got was the audacity to start a beauty company. ✨ Hi. My name is Alexa Christina Rice, and welcome to my new series, Building Beech Beauty, in which I tell you how I build Beech Beauty as I work on building Beech Beauty. I’ve always loved companies that have some sort of social good mission, just as my grandparents did with Ebony magazine, Jet magazine, and the Ebony Fashion Fair. And for me, I really care about the urban environment. 🌎 So Beech Beauty’s mission is to give away a portion of proceeds to organizations that plant trees in low income urban areas. Came up with the idea for Beech Beauty during the last year of my master’s program at Harvard Divinity School. You might be asking, why start a business during this turbulent time? And I don’t have an answer besides, delusion, audacity, back to delusion. 💫 Some days I wake up and think, what am I doing? Other days I remember the legacy my grandparents built and feel like maybe, just maybe, I can carry that forward in my own way. Growing up around publishing icons taught me the power of creating something meaningful, something that speaks to people where they are. 💕 My grandparents saw gaps in representation and filled them. I see a gap in how beauty connects to our environment, especially in urban spaces where green is scarce but needed most. Divinity school taught me to ask the big questions - about purpose, about impact, about what we leave behind. 🤔 Beech Beauty is my answer to those questions. A little audacious? Absolutely. But then again, nothing worth doing ever started from a place of perfect certainty. Please sign up at BeechBeauty.com so you’ll be aware when we launch. 🌳 #buildingbrands #buildingabrand #entrepreneurthing #blackownedbusinessess #fashionfair #ebonymagazine #supportblackowned
    5.2k
  3. 3.7k
Engagement rate benchmark
  • Median
Audience location by country
United States
77.12%
Canada
7.24%
United Kingdom
6.76%
Australia
3.41%
Mexico
0.51%
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8. V

United Kingdom

powered by overpriced iced matchas 🍵 sustainable beauty aficionado ♻️ Cali boy in London 🇬🇧 skincarecharmer@gmail.com 📧

Followers
11.7k
Fake followers
15.46%
Engagement rate
2.31%
Average Reel plays
2.3k
Audience gender
male
14.17%
female
85.83%
Top performing Reels
  1. 56.4k
  2. ‼️ Giveaway alert 🚨 CLOSED!! One of the best things about doin what I do is being able to give back to my amazing community AKA youuuuu guys 🩷 So I’m giving away some of my favorite products I discovered this year, we’re talking high-end sunscreens, cleansers, creams, my fav environ toner (same one Hailey Bieber uses hehe) and even LED devices 🥳✨ these products are guaranteed to make you glow all winter long! Here’s what’s included ⬇️ Giveaway value 🏆 £1077/€1238/$1437 Opatra LED DermiEye Plus £599 Mixsoon Bifida Ferment Essence £20 Kate Somerville HydraKate SPF 50 Drops £39 Naked Sundays CabanaClear SPF 50 £25 COSRX The Retinol 0.5 £25 SunSolveMD Detox x Shield SPF 50 £77 SunSolveMD Firm + Replenish Eyes SPF 50 £54 House of Dowha Rice Makgeolli Moisturizer £30 VT - TX-toning Essence 1000 Shot £14 Anua Heartleaf Quercetinol Pore Deep Cleansing Foam £13 OneSkin OS-01 BODY SPF £50 The Inkey List CAFFEINE EYE CREAM £10 utan Tanning Water £20 Daimon Barber Day & Night Face Serum £52 Mario Badescu Lip Balm £8 Mario Badescu Lip Mask with Acai and Vanilla £13 Environ BOTANICAL INFUSED MOISTURISING TONER £45 Neutrogena Clear & Defend + Gel Moisturiser with 4% Niacinamide + Panthenol £8 Open internationally 🌎✈️ Giveaway rules (super easy I promise lol) 👇 1. Must be following me @skincarecharmer ✅ 2. Like and repost this post as well as my last 2 posts ✅ 3. Tag a friend in the comment section (10 people limit) ✅ 4. Optional (5 extra entries) share this post to your stories ✅ Giveaway ends in 2 weeks on Monday (November 10th) ⏰ Thank you SO much for all your support guys and bonne chance (good luck 🍀) #skincaregiveaway #skincareproducts #giveaway #beautycommunity #beautyblogger
    1.2k
  3. 888
Engagement rate benchmark
  • Median
Audience location by country
United States
37.86%
United Kingdom
22.55%
Canada
7.16%
Australia
3.62%
Italy
2.63%
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9. sustainable floristry

United States

Sustainable Floristry Hyper-local Subscriptions + Event Flowers Brooklyn, NY she/her

Followers
9.4k
Fake followers
14.02%
Engagement rate
1.32%
Average Reel plays
3.5k
Audience gender
male
14.96%
female
85.04%
Top performing Reels
  1. 643
  2. 509
  3. 504
Engagement rate benchmark
  • Median
Audience location by country
United States
89.58%
United Kingdom
1.87%
Canada
1.8%
Australia
1.22%
Italy
0.43%

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11. LST beauty

India

✨𝐇𝐚𝐧𝐝𝐜𝐫𝐚𝐟𝐭𝐞𝐝✨𝐅𝐫𝐞𝐬𝐡 ✨𝐀𝐫𝐨𝐦𝐚𝐭𝐢𝐜 ✨𝐒𝐦𝐚𝐥𝐥 𝐛𝐚𝐭𝐜𝐡𝐞𝐬 🌱 Skincare Blended with Raw organic butters, plant oils, botanicals and Mica minerals. #womenowned #Skin

Followers
6.5k
Fake followers
23.47%
Engagement rate
2.28%
Average Reel plays
1.3k
Audience gender
male
12.21%
female
87.79%
Top performing Reels
  1. 11.8k
  2. 3.5k
  3. 1.4k
Engagement rate benchmark
  • Median
Audience location by country
India
85.99%
United States
5.31%
Canada
0.82%
United Arab Emirates
0.68%
Singapore
0.54%
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12. Ophelia

Trying to embrace a more sustainable life//searching for beauty in unusual places//make do&mend//choose handmade#crochet#handmade#slowstiching#vintage

Followers
6.3k
Fake followers
22.19%
Engagement rate
2.09%
Average Reel plays
2.5k
Audience gender
Top performing Reels
  1. 1.3k
  2. 822
  3. 786
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
32.21%
United States
26.65%
France
7.12%
Australia
5.95%
Canada
2.98%
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13. Ashley Ray

United States

📍LA + IE California active lifestyle - sustainability- travel - experiences + hobbies for the multifaceted girlies ✨ 💌 hello@ashmamafit.com

Followers
5.8k
Fake followers
30.09%
Engagement rate
1.89%
Average Reel plays
2.1k
Audience gender
male
33.64%
female
66.36%
Top performing Reels
  1. 25.5k
  2. 5.3k
  3. 3.6k
Engagement rate benchmark
  • Median
Audience location by country
United States
83.37%
Canada
1.81%
United Kingdom
1.49%
Mexico
1.17%
Brazil
0.69%
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14. Columbus Sugaring & Skincare

United States

Advanced Licensed Esthetician Enhancing Natural Beauty in a sustainable manner - Curated with love in Columbus, Ohio🌱

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15. Michelle | FL Conscious Lifestyle & Beauty

United States

AAPI creator 🇺🇸🇵🇭 + ICU nurse slow, sustainable living + wellness 🌻 helping you live intentionally!✨ mdsabado94@gmail.com

Followers
5k
Fake followers
9.8%
Engagement rate
2.1%
Average Reel plays
803
Audience gender
male
16.13%
female
83.87%
Top performing Reels
  1. Decorate sustainably by entering my giveaway with Sage Leaf Studio! While we all love to decorate our homes with beautiful wall art, most people don’t realize that the art industry is actually harming the planet. Most artists (unknowingly or otherwise) create their art with paints made from petroleum (plastic) like acrylics and oils, solvents that are classified as hazardous waste, use papers and canvases that destroy old-growth forests, brushes made from animal hair, and unsustainable packaging. For example, did you know that acrylic paint, the most common artist paint, is the #1 microplastic found in oceans and off-gases formaldehyde, a known carcinogen (www.forbes.com)? Art is supposed to be an expression of our values. Why hang that beautiful piece of nature art if it does harm to the environment? Sage Leaf Studio is working to change the way we think about art. Artist, Jenny McCarty, makes art that is:  ·       ecofriendly ·       non-toxic ·       vegan ·       shipped in sustainable packaging ·       10% goes to wildlife conservation organizations (@wwf & @nature_org) Decorate your spaces to reflect your values with eco-friendly art. I’m so thankful for Jenny’s activism and friendship. Use my discount code Michi20 for 20% off Sage Leaf Studio prints! Good luck, everyone! Crystal Peaks – Ecofriendly Fine Art Print Giveaway To Enter: 1.         Follow both @zerowastesunflower and @sage_leaf_studio 2.         Like and save this post[JM2]  3.         Tag a friend in the comments (each comment is an entry) One winner will be chosen randomly on 8/18/24 and will be contacted privately through DM. Winner will have 24 hours to answer. No Purchase Necessary. Open to all countries. Age must be 18+. Per Instagram rules, this promotion is in no way sponsored, administered, or associated with Instagram, Inc. By entering, entrants release Instagram of responsibility and agree to Instagram’s Terms of Use. Giveaway ends 11:59 PM 8/17/24 EST. Unlimited number of entries. Prize valued at $45 USD plus shipping. Winner does not pay shipping. Includes:  One “Crystalline Peaks” 12”x18” Ecofriendly Fine Art Print.   #sustainableartwork #sustainablepainting
    1.8k
  2. 302
  3. 222
Engagement rate benchmark
  • Median
Audience location by country
United States
41.76%
United Kingdom
20.06%
Canada
6.4%
India
5.97%
Australia
3.72%
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16. jasmine | LA beauty & lifestyle

United States

hi boo ✨🫶🏾 ✉️ hello@skinl0ve.com | LA lifestyle, beauty + everyday moments influencer marketing | @surethingconsulting @goodr

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17. Tzintzun Clothing

United States

All designs belong to original communities Sustainable fashion Latina owned Indigenize our beauty 🌎 ✈️ Based in Kansas City

Followers
4.7k
Fake followers
20.88%
Engagement rate
1.07%
Average Reel plays
994
Audience gender
male
8.45%
female
91.55%
Engagement rate benchmark
  • Median
Audience location by country
United States
74.47%
Mexico
13.41%
Canada
2.3%
Australia
1%
United Kingdom
0.8%
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18. Tegan Gibaud

Your climate change (MSc) bestie, sharing sustainable fashion-beauty & encouraging more hobbies, community, nature ◯ 𓆉 hello@tegangibaud.com

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19. Orianne | Style Inspiration

United States

📍Los Angeles •elevated and sustainable fashion w/o breaking the bank •beauty •travel • home things @parkst.house 📧 art.ofstyle90@gmail.com

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20. Eugenée | content creator | UGC

The Netherlands

📍Curaçao 🇨🇼 Plant based-ish🌱 Travel enthusiast ✈️ Double Certified Herbalist🌿 Natural beauty & Hair lover 🍃 Sustainable Content Creator 📸

Followers
4k
Fake followers
25.36%
Engagement rate
2.37%
Average Reel plays
2.3k
Audience gender
female
55.71%
male
44.29%
Top performing Reels
  1. 486
  2. 433
  3. 382
Engagement rate benchmark
  • Median
Audience location by country
The Netherlands
54.11%
United States
21.51%
Brazil
5.82%
United Kingdom
2.95%
Canada
1.48%
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