10 Klear Alternatives For Effective Influencer Marketing

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Momina Asif
Content Writer, Modash
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Klear is a complete influencer marketing platform that lets you find, analyze, and activate influencers, measure campaigns, and manage creators for long-term collaboration.

But Klear might not be the perfect fit for everyone because:

  • Klear requires influencers to authenticate their account to monitor their content, which adds friction for boths
  • According to various reviews, finding local influencers on the platform is very difficult. Most nano-influencers on the platform don't have audience data listed.
  • Klear is an expensive platform sold on an annual subscription with an upfront cost to set everything up.

Here are ten Klear alternatives that provide a workaround to the above issues.

Here are the 10 best Klear alternatives

  • Modash
  • Traackr
  • Captiv8
  • Aspire
  • Impact.com
  • HypeAuditor
  • #paid
  • Influencer Hero
  • Affable
  • CreatorIQ

1. Modash

Best for: B2C businesses looking to find, analyze, and monitor influencers at any scale

Free trial: Yes, 14 days. Try it for free!

Starting price: From $299/month (paid monthly) or $199/month (paid annually)

Features of Modash

Modash lets you find and analyze influencers, monitor campaigns, and manage influencers.

The platform has 250M+ influencers in its database — every creator with 1000+ followers on Instagram, YouTube, and TikTok is on Modash. Any country, any city, any niche, and any type of influencer — you'll find them on Modash.

To discover influencers, use filters to specify what you're looking for. Modash lets you apply the following filters:

  • Influencer filters: Demographics (location, age, gender), growth and engagement rate, fake followers, hashtags, and keywords in the bio.
  • Audience filters: Location, age, gender, language, and interests.

Once you've got a list of search results, Modash helps you to analyze the profiles and get a ton of data even before you reach out, like:

  • Engagement rate (including a benchmark vs. similar accounts)
  • Fake follower checks
  • Detailed audience demographics
  • Top and sponsored content

and lots more.

You can also monitor your campaigns through Modash's automated content tracking. The platform gathers all the content posted by the influencers you collaborate with, removing the need to collect influencer content manually.

Modash also displays likes, comments, number of posts, and other performance indicators to monitor your campaign progress and performance.

Modash Vs. Klear

  • Klear requires influencers to opt in to monitor Stories, which adds friction to the process. With Modash, you can track all content, including Stories, without any authentication required.  
  • Klear doesn't offer a free trial, while Modash provides a 14-day free trial without any credit card needed.
  • Klear's database for influencer discovery is only 30M, while Modash's is 250M+ -- and Modash excels in finding niche micro/nano influencers anywhere in the world
  • Klear has messaging and contracts within the platform, while Modash does not

Pricing

Modash starts from $299/month (paid monthly) or $199/month (paid annually). See pricing, or start a free trial today:

2. Traackr

Best for: Enterprise-level businesses looking for an all-in-one platform (especially beauty brands)

Free trial: No

Starting price: On request

Features

Traackr is one of the oldest influencer marketing platforms and is focused on cultivating authentic relationships with influencers.

The platform's influencer database has 7 million influencers and has indexed over 4 billion influencer posts across 13 platforms — representing two and a half years of historical data at any given moment.

You can add various filters to discover influencers, including job titles, influencer demographics, follower count, and engagement rates. Traackr's "Audience Attribute" tool lets you add audience filters like gender, age, interests, brand affinity, and income level.

Benchmark reports give you an overview of how your brand is doing compared to your competitors. The "Efficiency" page in the reporting breaks down the total spend per campaign and compares it against other metrics, like cost per view, engagement, post, etc.

Traackr also ensures governance and compliance with internal guidelines and regulations by monitoring for brand safety, setting up approval workflows, and tracking communications.

Traackr Vs. Klear

  • Traackr's "Reachability" metric shows how likely an influencer's follower is to see their post based on how many accounts they follow.
  • Traackr doesn't require influencers to opt-in to monitor their content, while Klear does.
  • Klear is easier to use and set up, while Traackr has a steep learning curve.

Pricing

Traackr's pricing is highly individualized, based on your needs, and doesn't have set plans at a preset monthly price.

See also: Traackr alternatives

3. Captiv8

Best for: Large brands and agencies

Free trial: No

Starting price: On request

Features

Captiv8 is one of the largest AI-powered influencer marketing platforms, with social listening at the core of its features.

The social listening tool allows you to research one of three categories — accounts, hashtags, and location. Searching for an account gives you an in-depth review of its content and audience. Searching for hashtags provides data on who's using the hashtags and how effective each hashtag is.

Captiv8's discovery database has over 1.5 million profiles indexed on YouTube, TikTok, Instagram, and Twitter. You can also add influencers not in the database and index them into Captiv8.

The platform lets you search by audience characteristics, from gender to interests to companies they've mentioned. You can also search by content — the AI digests all the content influencers produce and labels and categorizes them to make it searchable by topic.

Captiv8's content and communication workflow lets you build campaign briefs, send contracts, and collaborate with creators directly on the platform. You can also give content feedback, approve content, schedule posts, and amplify content within one singular hub. Captiv8 also makes paying influencers quite easy and tracks the status of every creator payment in-platform.

The platform's analytics gives you all the details of each campaign — including the number of creators and posts, the campaign's overall reach and engagement, and engaged audience data. You can also get tools for sentiment analysis, campaign performance, calculating EMV, and link tracking.

Captiv8 Vs. Klear

  • Captiv8's social listening for hashtags and locations helps you find relevant influencers easily. Klear's AI-powered social listening continues to learn more about your brand.  
  • Klear doesn't have a Chrome extension, while Captiv8 does.
  • Captiv8 doesn't provide enough onboarding and training, which results in a slower learning curve.
  • Captiv8 offers the ability to predict views, impressions, growth, and more for each influencer, while Klear doesn't.

Pricing

Captiv8's pricing is not mentioned on the website. It's a high-end tool, with most of its target customers exclusively being large agencies and brands.

4. Aspire

Best for: High-growth enterprise companies with massive influencer marketing campaigns

Free trial: No

Starting price: On request

Features

Aspire, formerly AspireIQ, is an influencer marketing platform designed for large eCommerce brands.

The platform offers multiple ways to discover new influencers, including image recognition AI that matches your desired aesthetic with content. Though an influencer needs to have an account on Aspire to participate in campaigns, the database of influencers isn't restricted to those who've opted in.

The "Quickmatch" feature will generate influencers based on your preferences. You can see their details and recent content, and if you like their posts, you can send a general invite to collaborate or make an offer for an existing campaign.

Aspire's "Campaign Lifecycle Management" enables you to see which creators are in which phase of the campaign:

  • Sent proposals
  • Received an offer from you
  • Waiting for the arrival of the product
  • Working towards creating content
  • Completed their brief and are waiting for payment
  • Received the payment

The platform allows you to monitor metrics like engagement, sales, CPA, and ROAS at a glance and adjust your future campaigns accordingly. Aspire also provides agency services, including planning and strategizing, paid campaigns and ads, and product seeding.

Aspire Vs. Klear

  • Aspire's search also covers YouTube creators, while Klear makes it harder to find YouTube-only creators.
  • Klear's WYSIWYG editor lets you create influencer recruiting landing pages.
  • Aspire provides multiple ways to discover new influencers, like Creator Marketplace, landing pages, and image recognition AI that matches your desired aesthetic with content.

Pricing

Aspire provides three levels of plans — Basic, Pro, and Enterprise. The pricing is customized based on your needs and requires a yearly commitment.  

See also: Aspire alternatives

5. Impact.com

Best for: Small and medium-sized businesses, large enterprises, and agencies

Free trial: No

Starting price: On request

Features

Impact.com is a partnership management platform that provides a consistent experience throughout. You can search for influencers through Discovery or create campaign briefs and let influencers apply to you through the mobile app.

For every content uploaded by your influencers for each campaign, Impact keeps copies in the "Media Vault". The vault is searchable using tags and other identifiers, and you can repurpose any content as you see fit under the usage rights.

Impact's eCommerce integration makes it easy to gift influencers, provide them with unique promo codes and links, and track their results. The platform's email workflows allow you to create drip campaigns and automate conversations based on the receiver's responses.

The "Forecasting" tool predicts performance for up to 90 days and tracks KPIs. You can also identify anomalies and prevent future failures with the "Anomaly Detection" feature.

Impact's payment module lets you automatically adjust partner commissions, give bonuses to upper-funnel partners for their contributions, and pay influencers at any point in the conversion funnel. You can also set up electronic, self-enforcing contracts that give you a complete system of record for your partnerships.

Impact.com Vs Klear

  • Impact requires influencers to opt-in to participate in campaigns. Klear requires opt-in to monitor Stories only.
  • According to reviews on G2, Klear is easier to use and set up.
  • Impact's influencer surveys yield high-quality marketing intelligence that helps make decisions easier.

Pricing

Impact.com doesn't have pricing details mentioned on the website. You can contact the team to request a demo and get details based on your business needs.

6. HypeAuditor

Best for: Medium to large businesses looking to take their influencer marketing to the next level

Free trial: No, but a free version with limited features is available

Starting price: On request

Features

HypeAuditor lets you discover influencers, analyze profiles, manage and track campaigns, and perform competitor analysis.

It has an extensive database of 78.1M+ influencers on TikTok, YouTube, Twitter, Twitch, and Instagram, updated regularly. You can search for influencers in 253 countries using various filters, including growth rate, followers, niche, and location. HypeAuditor also suggests accounts that mention your brand to find creators who already love your brand.

You can also track mentions to spot potential brand ambassadors, identify influencers in your customer base, and attract creators through custom landing pages. The platform's "Audience Quality Score (AQS)" is a unique, proprietary metric that factors in the authenticity, engagement, and demographics of an influencer's followers.

HypeAuditor's "My Network" is a CRM and an influencer relationship management tool that provides end-to-end campaign organization, contract and payment processing, custom workflows, and more.

HypeAuditor integrates with your Shopify, WooCommerce, and Magento accounts to discover influencers, run campaigns, and measure each influencer's total clicks, sales, and ROI. The platform also offers a Chrome extension to check the performance of Instagram influencers, YouTube channels, and TikTok accounts without switching tabs.

HypeAuditor Vs. Klear

  • HypeAuditor lists over 78.1 million influencer accounts across major social media channels, while Klear lists 30 million influencer profiles.
  • Klear has limited data for YouTube-only creators, while HypeAuditor has limited Facebook data.

Pricing

HypeAuditor provides a free version with minimal features to help you explore the platform. The website doesn't mention pricing details, but you can request a demo and get a price estimation from the team.

See also: Hypeauditor alternatives

7. #paid

Best for: Small to medium-sized DTC and B2C businesses

Free trial: No

Starting price: $499/month

Features

#paid is an influencer marketing platform that brings a human approach to influencer marketing.

The platform's "Handraise" tool allows creators to apply to your campaign brief. All these creators are pre-qualified before you ever see them. But #paid has a minimal database of only 20,000 creators — which doesn't provide you with many influencers to work with.

# paid's centralized messaging feature is very organized and protects all your past conversations with an influencer. You get periodic reminders of when the content will go live and when it's ready for approval.

The "Creator Wallet" in the platform enables influencers to receive payments quickly and securely, eliminating the need for manual invoicing and payment processing.

With "Whitelisted Ads," you can automate paid ads on an influencer's account. You can also build ad sets with your top creators and send the content to your Facebook Ad Manager. With creator licensing, you can easily attribute influencer marketing spending to the bottom of your funnel.

#paid vs. Klear

  • #paid has human-vetted influencers, resulting in a higher quality yet limited talent pool.
  • Klear's reporting is much more comprehensive, while #paid is somewhat limited — especially the post-campaign audience analysis.
  • Through #paid, you save time on influencer search as profiles are matched automatically.

Pricing

# paid's pricing starts from $499/month and goes up to $999/month. You can also get a custom plan based on your business needs.

8. NeoReach

Best for: Large brands and agencies

Free trial: No

Starting price: On request

Features

NeoReach is an influencer marketing platform that provides in-depth and detailed data and analytics.

With 5 million people in its database, you can refine influencer search using ~40 available filters, including conversation topic, brand affinities, occupation, income, along with the usual demographics. The platform is a centralized communications hub that ensures the entire team has visibility into the influencer communication — from initial contact to the negotiation phase.

You can plan campaigns, manage contracts, track deadlines, review and approve posts, and track payment history, all on NeoReach. You can also boost campaign performance through A/B testing and audience targeting.

NeoReach has its own method for calculating ROI, called "Influencer Media Value (IMV)". IMV is a lot like Earned Media Value (EMV), except the formula involves metrics specific to influencer campaigns and sponsored posts.

NeoReach Vs. Klear

  • NeoReach also offers agency services, from finding influencers to sending outreach messages to monitoring ROI, while Klear doesn't.
  • Compared to Klear, NeoReach isn't suitable for small to medium-sized businesses.

Pricing

While no plans are mentioned on the website, NeoReach pricing is based on an annual subscription and can run anywhere from $50K to $500K.

9. Humanz

Best for: Medium and large brands and agencies

Free trial: No

Starting price: On request

Features

Humanz is a complete influencer marketing platform built explicitly for DTC and eCommerce platforms.

The platform's algorithm crawls the entire web, ingesting and indexing data from any public profile with over 1,000 followers. It also offers a marketplace that currently has 50,000 influencers registered.

You can create workflow campaigns with extensive and detailed requirements and choose whether influencers can see the campaign and apply to it or not. You can also track all past campaign and individual creator performance against market benchmarks or combine reports to create your own benchmarks.

Humanz's payment system lets you automate all contracts and payments with an entire audit trail to avoid delays, fraud, and tax issues.

Humanz Vs. Klear

  • Compared to Klear, Humanz is excellent at finding micro-influencers.
  • Klear requires influencers to opt-in to monitor Stories, while Humanz doesn't.
  • Humanz's proprietary AI is excellent at discovering the strength and authenticity of the connections between influencers and their followers.

Pricing

Humanz doesn't have pricing mentioned on its website.

10. CreatorIQ

Best for: Enterprise-level businesses with large budgets to optimize

Free trial: No

Starting price: On request

Features

CreatorIQ is one of the most trusted AI-based software for enterprises looking to scale their influencer marketing campaigns.

The platform allows you to search over 20 million creator profiles with detailed profile analytics. The "Integrity Quotient" gives an idea of the authenticity of an influencer's followers.

CreatorIQ uses machine learning-backed and historic creator and campaign performance data to compare selected creators and recommend new brand champions. To aid creator selection and filter influencers, CreatorIQ lets you build custom questionnaires.  

Intelligence Cloud provides data science-enabled creator discovery, streamlines workflows, and ensures brand safety. You can review and approve content through the approval workflow feature.

CreatorIQ offers a white-labeled, fully customizable private portal so you can work with your influencers, who'll register with you and undergo a comprehensive onboarding process. You can also integrate with DocuSign and customize contracts at scale, gather feedback from internal and external stakeholders via comments, likes, or dislikes, and approve or reject content.

CreatorIQ Vs. Klear

  • With CreatorIQ, you can create a private portal to work with your own influencers.
  • Klear makes it harder for you to find YouTube-only creators.
  • Many sub-product names (Creator Core, Creator Pay) cause product and pricing confusion.
  • In CreatorIQ, influencers are ready to create — all forms, information, etc., are completed before you ever contact the influencer.

Pricing

CreatorIQ doesn't have pricing listed on their website. Contact the sales team to get more information.

See also: CreatorIQ alternatives

Ready to take these Klear alternatives for a spin?

There are multiple influencer marketing software available on the market, and each platform offers its own unique features and strengths.

Your choice depends on your unique business needs and what you want to achieve from an influencer marketing platform.

And if you're looking for a tool that does it all — find, analyze, and monitor — and is super economical, check out Modash.

Sign up for your 14-day free trial today! (no credit card needed)

 
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