Map Brand and Creator Collaborations at Scale

Get data about brand and creator partnerships. Build solutions for influencer vetting, competitor monitoring, or research across Instagram, TikTok, and YouTube.

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See it in action. Who worked with whom? Answered via API. We analyze billions of posts to detect sponsorships, mentions, and collaborations to give you a partnership map of the industry.

We analyze billions of posts to detect sponsored content, brand mentions, and official collaborations, giving you a partnership map of the industry.

As a core component of Discovery API, we use it to power the Modash platform.

Competitive edge.

Track and analyze partnerships, content and creative strategy, and benchmark performance of competitor collaborations.

Track content.

Query and collect sponsored posts by influencers and brands. Pull the creatives and metrics to use as you need (e.g. campaign reports).

Smart vetting.

Build influencer vetting tool to allow your users to see past creator and brand collaborations. Check who worked with whom at scale.

Why Modash Collaborations API?

Our collaborations endpoint provides you with more than 30+ data points to build with.

Influencer details

Username

User ID

Profile picture (URL)

Platform (IG, TT, YT)

Sponsor details

Brand name

Brand domain (e.g. nike.com)

Brand logo (URL)

Sponsor ID

Post metadata

Post ID

Title/Caption

Description

Thumbnail (URL)

Timestamp

Post-level stats

Likes count

Comment count

Views count

Plays count

Shares count

Brand details

Brand name

Brand domain

Brand logo

Relationship history

First collaboration date

Last collaboration date

Total unique brands

Total unique creators

Content types

Feed photo

Feed video

Reels

Aggregate summary

Total collaboration count

Total unique posts

Total views

Total likes

Total shares

Total plays

Total collect (IG)

More reasons to build with Collaborations API

Built for developer experience. The Collaborations API is optimized for flexibility and ease of implementation. For example, retrieve all sponsored posts for a specific influencer, grouping brand accounts for cleaner data.

Brand identity normalization. We automatically aggregate regional and various accounts into a single brand identity, for example, IG, TT, YT and country accounts of Coca-Cola are grouped together.

Query brands or creators. Our database allows you to query both sides. Get content and data by the brand or the creator to get a holistic view of collaborations and sponsorships.

Performance summaries. Our collaborations summary endpoint gives you with aggregated performance data across the collaborated posts. Get valuable metrics of posts for further analysis.

Sponsorship classification. Our API can identify how a collaboration is disclosed and identified. Use this data to analyze disclosures, partnerships, and build compliance filters.

Sample query and response

See how a user info, feed, and comments can be queried with the Modash Raw API. Below is a sample of the endpoints to give you a feel for the data. For other endpoints and filters, head to the API docs.

Collaboration posts

Collaboration summary

Request

curl -X POST https://api.modash.io/v1/collaborations/posts \
  -d '{
    "id": "cristiano",
    "platform": "instagram",
    "limit": 3
  }'

Response

{
  "error": false,
  "influencer": {
    "id": "cristiano",
    "platform": "instagram",
    "username": "cristiano",
    "user_picture": "https://images.od.modash.io/...",
    "is_more_available": true,
    "posts": [
      {
        "post_id": "3412598170234",
        "post_thumbnail": "https://images.od.modash.io/...",
        "post_timestamp": 1711900800000,
        "description": "Proud to partner with @nike for the new CR7 collection 🔥",
        "label": "Properly Disclosed Sponsorship: is paid partnership flag",
        "collaboration_type": "Paid",
        "stats": {
          "likes": 9240000,
          "comments": 52300,
          "plays": 28100000
        },
        "sponsors": [
          {
            "name": "Nike",
            "username": "nike",
            "domain": "nike.com",
            "logo_url": "https://images.od.modash.io/...",
            "category": "Retail"
          }
        ]
      },
      {
        "post_id": "3398712304518",
        "post_thumbnail": "https://images.od.modash.io/...",
        "post_timestamp": 1710691200000,
        "description": "Always clear with @clearshampoo ✨ #ClearPartner",
        "label": "Properly Disclosed Sponsorship: hashtag #ClearPartner",
        "collaboration_type": "Ambassador",
        "stats": {
          "likes": 7810000,
          "comments": 38900,
          "plays": 22400000
        },
        "sponsors": [
          {
            "name": "Clear",
            "username": "clearshampoo",
            "domain": "clear.com",
            "logo_url": "https://images.od.modash.io/...",
            "category": "Consumer Packaged Goods (CPG)"
          }
        ]
      }
    ]
  },
  "cursor": "eyJsYXN0X3Bvc3..."
}

Request

curl -X POST https://api.modash.io/v1/collaborations/summary \
  -d '{
    "id": "cristiano",
    "platform": "instagram"
  }'

Response

{
  "error": false,
  "influencer": {
    "id": "cristiano",
    "platform": "instagram",
    "username": "cristiano",
    "total_collaborations": 142,
    "total_likes": 1280000000,
    "total_comments": 8420000,
    "total_plays": 3910000000,
    "total_views": 4200000000,
    "per_brand": [
      {
        "name": "Nike",
        "username": "nike",
        "domain": "nike.com",
        "logo_url": "https://images.od.modash.io/...",
        "category": "Retail",
        "total_posts": 38,
        "total_likes": 412000000,
        "total_comments": 2410000,
        "total_plays": 1120000000
      },
      {
        "name": "Clear",
        "username": "clearshampoo",
        "domain": "clear.com",
        "logo_url": "https://images.od.modash.io/...",
        "category": "Consumer Packaged Goods (CPG)",
        "total_posts": 24,
        "total_likes": 198000000,
        "total_comments": 1180000,
        "total_plays": 580000000
      }
    ]
  }
}

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Frequently asked questions

If you can't find the answer to your question, ask our friendly support team.

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Can I test the API before purchase?

Yes! Book a call with our team and we can get you set up with testing credits. You can also learn more by reading our documentation on testing.

What data does the Collaborations API provide?

It provides a bi-directional history of partnerships. You can query an Influencer to see which brands they have promoted, or query a Brand to see a list of every influencer who has posted about them.

Can I use this to track competitors?

Yes. You can query by brand (e.g., your competitor's) to map their influencer strategy, see exactly who they are partnering with.

How does the API detect sponsored content?

We analyze billions of posts for commercial signals, including tags, labels, regulatory hashtags (like #ad, #sponsored), and brand mentions to accurately verify and index commercial relationships.

Does it handle brands with multiple regional accounts?

Yes. Our API includes a groupBrandCollaborations feature that automatically normalizes and aggregates data from regional handles (e.g., @‌nike, @nike_london ) into a single, unified brand identity.